Alliance MBS: Strategic Partnering- Is it worth it?

Strategic Partnering- Is it worth it?

Five Rules For Developing Effective Strategic Partnerships

Global companies are increasingly concerned to build and develop strong strategic partnerships. To be effective such partnerships must be optimised to provide the competitive edge that is necessary in modern business environments. They have become "integral" to state and business affairs. Commonly available statistics suggest that on average 10,000 alliances are formed each year worldwide. Entire public services and industries now depend on partnerships to operate effectively; to improve performance; to accelerate growth and innovation; and to reduce risks and costs. Strategic co-operation is the vital ingredient in achieving this kind of success. Yet, strategic partnering today can be a ‘hit and miss’ process that fails far more times than it succeeds. Academic studies report that over 70% fail over time and less than 10% deliver to original expectations.

If a large proportion of strategic partnerships fail, then what does it take to ensure success?

Adapted from Strategic Partnering by Luc, Raphaël, and Guillaume Bardin, the presentation reviews the approach to building fully productive, mutually beneficial strategic partnerships. Take the guesswork out and learn the tools you need to master the most crucial skill in business world today. You will be introduced to the system of rules and processes, to make your partnering strategy a vitally important and transformational reality.

Speaker

Stuart Wells is Head of Business Development, Alliance Manchester Business School. He is an experienced commercial director with a strong interest in promoting collaborative working as a means of achieving sustainable partnerships between universities and organisations. He has a demonstrable track record of building successful strategic partnerships through having worked with a wide range of global organisations over the last 12 years.