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Creating Marketing Models with TIMI

di-Academy

Monday, 17 October 2016 at 09:00 - Tuesday, 18 October 2016 at 15:00 (CEST)

Creating Marketing Models with TIMI

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Ticket Type Sales End Price Fee TVA Quantity
Participant 16 Oct 2016 €1,000.00 €0.00 €210.00

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Event Details

This is one of the bootcamp sessions that has been opened up for a broader audience.

TIMi is a predictive analytic software. It builds predictive models. For example, TIMi is able to predict if an individual will buy your product or not. TIMi is also able to explain why somebody bought your product.

During this 2 day course Frank will lead us through some of these examples:

1. Propensity-to-buy Models – B2C – banking, telco, retail – cross-selling/up-selling

2. Propensity-to-buy Models – B2B

3. Probability of Default – B2B – banking, risk assesment, healthcare

4. Propensity-to-buy Model – B2C – retail

5. Churn Prediction – B2C,B2B – telco, banking

6. Optimal resouce allocation – B2C – retail

 

Do you have questions about Creating Marketing Models with TIMI? Contact di-Academy

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When & Where


European Data Innovation Hub
23 Vorstlaan
1170 Watermaal-Bosvoorde
Belgium

Monday, 17 October 2016 at 09:00 - Tuesday, 18 October 2016 at 15:00 (CEST)


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