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CSR & Sustainability - 3 Day Training Course

London School for Public Relations (LSPR)

Wednesday, 28 September 2016 at 10:00

CSR & Sustainability - 3 Day Training Course

Ticket Information

Ticket Type Sales End Price Fee Quantity
General Admission Ended £940.00 £40.70

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Event Details

The corporate social responsibility course (CSR) provides a concise introduction to the complex and increasingly important subject of corporate sustainability and its link with business strategy. Participants will obtain a clearer understanding of sustainability and the various parallel terms and concepts that are in use.

The crucial link between Corporate Social Responsibility and stakeholder management is examined alongside good practice in stakeholder engagement and measurement of outcomes. Important concepts such as corporate philanthropy, ethical consumerism, social capital and socially responsible, investment, resource efficiency and global codes of conduct are considered and how they impact upon business strategy.

The course explores topics that are often discussed in the news media and highlighted within corporate and NGO reports but are often poorly understood. Key social and environmental issues are reviewed to clarify understanding and correct misrepresentations.

One of the special features of the course is that it gives participants an up-to-date explanation of topics that are frequently misunderstood or misrepresented, such as climate change, global warming, biodiversity, resource accessibility, food security and eco-tourism. The shift from pure communications towards performance management in CSR is explored along with managerial impact.

Green marketing and environmental issues are covered along with innovative green technologies. Open Source strategies and the influence of social media is also tackled together with how sustainability campaigns are influenced by the use of online advocacy campaigns.

 

Award: Advanced certificate.

 

The corporate social responsibility course has five modules:

Throughout the course, concepts will be supported by recent examples and relevant case studies to help further refine and define concepts covered.

- Module One: Introduction to Key Concepts and Terminology

- Module Two: Strategic Issues and Stakeholder Management

- Module Three: Environmental Issues and Green Marketing

- Module Four: Social Issues and CSR

- Module Five: Embracing CSR within a Business: the role of management

 

Course assessment

In order to obtain the Advanced Certificate in Corporate Sustainability participants are required to complete:

- an assessment (during the course)

The assessment is based on a document from which participants are asked questions to evaluate their understanding and comprehension of key concepts from the course.

The purpose of the assessment is to test, at one level, factual recall of critical concepts, and at a higher level, to allow participants the chance to apply knowledge assumed by the syllabus to completely unfamiliar situations e.g. a scenario. Less emphasis is placed on factual recall and greater placed on critical thinking and the application of concepts.


Do you have questions about CSR & Sustainability - 3 Day Training Course? Contact London School for Public Relations (LSPR)

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When & Where


London School Of Public Relations
118A Kensington Church St
W8 4BH London
United Kingdom

Wednesday, 28 September 2016 at 10:00


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Organiser

London School for Public Relations (LSPR)

The London School of Public Relations (LSPR) is a training and business development organisation located in Notting Hill Gate, London. Established in 1992, LSPR specialises in the following areas:

PR & Reputation Management,
Business Strategy for PR,
Risk Management,
Branding,
Leadership,
CSR and Sustainability,
Social Media & Online Marketing,
Business Writing, 
Presentation Skills,
Press Release Writing

 

Our primary mission is to provide courses that explain how brands can build reputational capabilities that help organisations to stay competitive and take advantage of the growing importance of social influence and the changing nature of business.

In addition to its training profile, LSPR has been actively involved in business development. Our extensive client list reflects our global success in attracting a wide range of organisations who have selected LSPR for its dynamic, solutions-driven approach to training. LSPR also brings a wealth of global training experience through franchise operations.

We welcome individuals and corporate clients alike, and are very happy to develop tailor-made courses. If you are fascinated by brands, intrigued by corporate communications, absorbed by social media and want to learn more, LSPR will provide you with the skills and insights required to stay ahead of others and keep yourself attractive to employers or customers. 

 

LSPR DISCOUNTS:

Alumni Loyalty Scheme - 20% off any course fee* 

CODE: Alumni20%.

Group Bookings - 20% off group bookings for 3 or more people*

CODE: Group20%

2 for 1 - bring a colleague, friend or family member for free* on the same course.

CODE:  2for1

Freelancers and Charities - 15% off any course fee*.

CODE: FCH15%

*This offers are subject to availability and cannot be used in conjunction with any other offer. Terms and conditions apply. 

 

 

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CSR & Sustainability - 3 Day Training Course
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