Mark Forrester from Occupancy Marketing will be talking about 'Talking Online': how to get your organisation noticed online.
This webinar masterclass will explore how organisations successfully talk online; why there needs to be different styles of writing; and what different online channels are for suitable for which messages. Occupancy Marketing will highlight some good and bad practices, then show you some Search Engine Optimisation tools that will help your messages stand out from the noise so that you can talk effectively online.
This event is for anyone in arts organisations responsible for audience development.
Barclay Room, Surgeons' Hall, Edinburgh
Thursday 25th March, 2010
1415 - 1430: Arrivals
1430 - 1440: Kate Park - Welcome on behalf of The Audience Business
1440 - 1445: Hannah Rudman - Welcome from AmbITion and introduction to speaker
1445 - 1545: Mark Forrester - Occupancy Marketing: Talking Online
1545 - 1615: Questions from live and online audiences
1615: Close of webcast
1615 -1645: Networking/ tea & coffee at venue
There are a limited number of places at the live event, but we will webcast the session live and make it available on demand afterwards.
Register to attend and to receive further information about the webcast.
When & Where
What is AmbITion Scotland?
AmbITion Scotland is a £1m digital development programme for 2012/3 specifically designed to support individuals and organisations working in the arts, culture and heritage sectors in Scotland. It helps organisations and individuals grow in their capability, capacity, creativity and confidence to make the most of the opportunities of digital technologies. getambition.com