Sustainable Business Shorts - Harnessing social media for story telling in sustainability
A series of short courses for sustainability professionals by sustainability professionals
Organisations are increasingly using digital platforms and innovative editorial approaches to highlight their sustainability activity. Smart companies recognise the need for an accessible channel of sustainability communication with investors, employees, media, NGOs and customers.
This short course will demonstrate the importance of social media, showing best practice in engagement and storytelling. Attendees will learn the wins and the fails to identify the long-term opportunities and risks of social media for sustainability.
Thursday 3 October 2013
9am - 1pm
The Guardian, Kings Place
£399 for large companies (over 250 employees)*
£199 for small companies (under 250 employees), NGOs and public sector*
*Prices are subject to a booking fee and VAT
For more details email firstname.lastname@example.org
Sustainable Business Shorts are Guardian Sustainable Business' new series of short courses for sustainability professionals by sustainability professionals.
Sustainable Business Shorts combine advice and examples from the very best campaigns delivered by leading brands with hands on group exercises, facilitation and a little bit of fun.
Split into two sections the first, show & tell, brings you best practice on how to do it from those who have been there. We'll also get them to tell you what they've learned about how not to do it and what to do if it all goes wrong.
The second, experience & experiment, brings an expert practitioner to facilitate a workshop session where you get to simulate real life scenarios.