How to deliver a business pitch

How to shape and deliver persuasive presentations for any audience

Whether you want to attract funding, present the findings of a report, or impress new clients, knowing how to hold the attention of an audience is an essential business skill. You don’t need a natural flair for public speaking to deliver a convincing pitch – communicating what’s important and compelling about your business is an art that can be learned and practiced.

Led by strategist and entrepreneurship expert Jonas Altman, this high-impact course covers the key components and competencies that make a great presentation. You’ll learn storytelling tips to keep your audience interested, and body language tricks to make you a more confident and persuasive speaker. With advice on creating and delivering rapid fire pitches, it’s perfect for professionals who want to learn how to stand out in the fast-paced world of business.

This course is for you if...

• You’re an entrepreneur trying to attract funding, talent or partners
• You’re a professional who presents to internal stakeholders
• You regularly pitch to external stakeholders or new clients

Course description

This lively evening course covers the fundamentals of planning, preparing and presenting a strong business pitch, including creative and performance skills. Topics covered include:

• Rapid fire pitches: making a great case instantly
• The four key ingredients of a perfect pitch
• Essential practices for a compelling presentation
• How body language affects an audience
• Injecting storytelling and initiating a conversation
• Q&A and group discussion

Tutor profile

Jonas Altman is a managing partner at award-winning strategy and marketing firm Social Fabric. He has worked with leading clients including Sony Music, the BBC and the Guardian, and regularly advises a range of creative businesses and technology startups. Jonas also acts as director to London’s leading lifestyle and technology accelerator Front Row. He is also an associate lecturer in entrepreneurship and innovation at University of the Arts London, and an instructor at General Assembly.

Full course and returns information on the Masterclasses website