Whether you're working on a presentation, a website or teaching materials, nothing tells a complex story faster than an infographic. This introductory course offers an overview of the data visualisation process – from how to find data and tailor it to your audience, to how to create maximum impact with your design.
Led by the Guardian Digital Agency's Design Manager, Tobias Sturt, and Adam Frost, Head of Data Visualisation, the course consists of two lectures, a data visualisation group challenge and a Q&A session. Detailed hand-outs ensure this course offers a long-term benefit to your communications.
The data visualisation masterclass will look at how raw data can be turned into striking visual stories. It will cover both flat graphic design (infographics) and interactives. It will principally focus on the importance of good visual storytelling, offering advice and guidance on how data can be found, analysed and matched with what your chosen audience needs. It will also look at how the design and presentation of graphs and charts can make a huge difference to their impact and memorability. In addition, it examines the work of some of the leading practitioners in the field, including Edward Tufte and David McCandless.
There will be a data visualisation challenge in which we ask participants to apply what they have learnt to a specific dataset. (Chart-shaped confectionery will be awarded to the best examples). Although we do discuss software, and talk about the different visualisation software options available, please note that this is not a software training course.
Tobias Sturt is Head of Creative at the Guardian Digital Agency. He has been working in digital storytelling for almost two decades, in all kinds of media, from web to TV to games to infographics. He has also worked on more conventional digital development projects, from website design to branding, from mobile app interfaces to print projects.
Adam Frost is Head of Data Visualisation at the Guardian Digital Agency. As well as work for the Guardian itself, he has worked on data visualisation projects for clients as diverse as Vodafone, SAB Miller, Ofsted, Kantar, Millward Brown and Walmart. He has also managed large-scale web builds for the Department for Education and EDF Energy.
Welcome to Guardian masterclasses – a unique programme of learning embedded within one of the world's most forward-thinking media organisations.
Masterclasses offer a broad range of short and long courses across a variety of disciplines from creative writing, journalism, photography and design, film and digital media, music and cultural appreciation.
Harnessing the expertise and specialisms within the organisation, our courses are led by first class and award winning guardian professionals whilst also drawing on the skills and expertise of other leading figures at the forefront of the creative and digital industries.
The programme is aimed at anyone interested in personal or professional development whether that be refining your skills, focusing your ambition or simply broadening your mind and gaining inspiration.
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