Monday 3rd March 2014
*** UCL Students - Please contact Fiona Bell (firstname.lastname@example.org) to get your Event Discount Code, BEFORE booking ***
1. Identify key skills and qualities that will contribute to a successful pitch:
- Create a visual pitch mind map (e.g.: extemporaneous delivery, visual contact, modulation, pausing, gestures, confidence and poise)
2. How to prepare and structure content and use visual aids
- Using an outline & slides
3. Focus on pitch delivery
- Developing key themes & ideas
- Highlighting benefits and practical value of material
4. Crafting an Elevator Pitch:
- The technique
- When to use it
- Creating an EV
- The steps to follow
5. Creating a value proposition:
- The key steps
- Knowing your customer
- Pulling it all together into a value proposition statement
6. The importance of tailoring a pitch to fit the audience
- Understanding the stakeholders
- Learning to adapt your presentation
7. Pitching activities:
- Groups will be formed to create a pitch mind map and pitch their findings
- Each attendee will design and deliver an elevator and value proposition pitch
- A "Dragons Den" type model will be re-enacted - groups will pitch business ideas searching for investment before a panel of successful entrepreneurs
8. Workshop Summary
- Did we achieve our learning objectives?
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Terms and Condiions: http://www.ucl.ac.uk/advances/about/terms
Other courses we have: http://www.ucl.ac.uk/advances/training/short-courses/courses
When & Where
UCL Advances, UCL's centre for entrepreneurship and business interaction, helps anyone who wants to learn about, start or grow a business. It’s primary role is to promote a culture of entrepreneurship on campus and engagement with entrepreneurs and small businesses beyond UCL’s boundaries. It works to support start-ups and small businesses across London by helping them to access the technical and business expertise of UCL’s staff and students through a series of programmes to help support ambitious young companies.
UCL Advances is affiliated with UCL Enterprise, which provides UCL’s structures for engaging with business for commercial and societal benefit.