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Pitching Your Idea

Mumsnet Academy

Saturday, May 10, 2014 from 10:00 AM to 5:00 PM (BST)

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Pitching your Idea Ended £75.00 £0.00

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A lively, entertaining workshop that demystifies the process of raising money for creative enterprises of all kinds – taking the fear out of ‘the pitch’.

What’s your Big Idea? Most of us have visions, goals and dreams for ourselves: I want to write a book; I want to start my own creative business; I want to expand my existing company; I want to make a film or write a novel; I want to provide a service; I want to partner with a friend to fill a gap in the design market…and many more.

What’s stopping us? The usual answer is money – unless we’re independently wealthy we need some backing to make these dreams a reality. The widely held belief is that raising finance is hugely difficult for creative people, that in fact they are not ‘able’ to sell their ideas and convince others to invest…in short, visionaries can’t PITCH.  Hence the rise and rise of agents, middlemen, managers and others who pat you on the hand and say ‘they’ll take care of it’, which also means they’ll take a big chunk of your profits. Art and money don’t mix; salesmen are born not made, right? Wrong. If you have a Big Idea and are willing to leave your preconceptions at the door, you will discover that anyone can pitch. No matter what your project, your personality type or your experience, this course will show you that you have what it takes to bridge the gap between the creative and commercial.

What’s Included: Simple tools will aid you with preparation and information-gathering, while insights and case studies will illustrate the do’s and don’ts of successful creative selling, from the formal presentation to an informal approach, and to the writing of an effective sales letter. Volunteers from the group will be guided through one to one practice pitches, and exercises will build confidence as you apply the pitching tools.

Course requirements:  This course is aimed at artists, writers, creative entrepreneurs of all kinds, embracing beginners and experienced professionals seeking to build their selling muscles; individuals as well as partners with a shared vision are very welcome. It is highly recommended for anyone who has ever said, ‘If only I could find the money to…’ and for those who think they are just genetically or culturally indisposed to selling.  Dare to think differently! Leave your preconceptions at the door and discover that pitching is not only easy, but FUN!

Have questions about Pitching Your Idea? Contact Mumsnet Academy

When & Where

Mumsnet HQ, 6 Deane House Studios
Greenwood Place
NW5 London
United Kingdom

Saturday, May 10, 2014 from 10:00 AM to 5:00 PM (BST)

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Mumsnet Academy

So what is this Academy thing?

We're very excited to be launching The Mumsnet Academy - a brand new enterprise which aims to curate a portfolio of fantastic courses to fit around family commitments and busy working lives. 

A while back we asked you what courses you would like and the programme of masterclasses, workshops, and events we've come up with is a reflection of your  responses.

To help us deliver the programme we have enlisted some fabulous experts in a range of fields as well as teaming up with some great partners who have a reputation for delivering high-quality, life-changing courses.

This collaborative approach allows us to offer a programme across a range of different subjects including entrepreneurship, business, technology, social media, blogging, history of art, creative writing, publishing, gardening, philosophy, finance, fashion as well as courses concerned with self-improvement and the concept of learning to live wisely and well. Some of these courses will be skill-based, while others will explore concepts, theory and ideas.

If we've missed something you think is a must, fear not, we will be adding classes to our portfolio all the time so please drop us a line or complete the suggestion box on our website.

One of the things that we felt was important was to ensure our Academy courses are available across the UK and we are pleased to announce that we will be running events in Birmingham, Edinburgh, London and Manchester from day one. We are also keen to develop some online courses and hope to announce the first of these later this year.
While our courses are scheduled at times which are more convenient for those with young children, they are absolutely open to everyone. Ultimately, the overall aim of the Mumsnet Academy is to bring people together in a thought-provoking and fulfilling environment where there is a universal willingness to explore ideas, develop skills, and learn from experts as well from each other.

For more information about the Mumsnet Academy, please contact us at academy@mumsnet.com.
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