" rel="stylesheet">
Skip Main Navigation
Page Content
This event has ended

Strengthen your membership strategy with social media


Thursday, February 18, 2010 from 8:30 AM to 10:30 AM (GMT)

Strengthen your membership strategy with social media

Ticket Information

Type End Quantity
Delegate Ended Free  

Share Strengthen your membership strategy with social media

Event Details


FreshNetworks Breakfast Briefings

Strengthen your membership strategy with social media

18 February 2010
229 High Holborn, London, WC1V 7DA


With marketing budgets ever decreasing, the real challenge for NfP and membership organisations today is to develop a cross-media strategy to engage with members. Simply put, you need to do more with less.

Our breakfast briefing will help you plan a social media program to strengthen and enhance your overall membership strategy.

Who should attend?
Anyone tasked with developing a digital or social media strategy for a not-for-profit or membership organisation.

What will be covered?
Real-life case studies, strategic advice, ideas and tips from NfP and membership organisations who have successfully used social media including:

  • Bertie Bosredon, Assistant Director of Services, Breast Cancer Care
  • Steve Bridger, Social Media Consultant, Charities and Membership organisations


8.30am    Breakfast and networking
Breakfast will be available for all seminar attendees from 8.30 am.

8.55am    Welcome and introduction

9.00am  How is Breast Cancer Care’s online community driving their digital strategy?
Find out how and why Bertie Bosredon, Assistant Director of Services (Information & Multimedia) at Breast Cancer Care embraced social media.

The session will cover:

•    Why Breast Cancer Care started to use social media.
•    How they developed their digital strategy.
•    Their future social media and digital marketing plans.

9.30am How to integrate social media into your marketing plan
Charlie Osmond, Managing Director of FreshNetworks, will describe how to integrate social media into your marketing plan.

The session will cover:

•    How to use social media tools as part of your existing marketing plan.
•    How to engage members with social media.
•    Calculating ROI from social media.

10.00am Putting your people at the heart of your social media strategy

Thanks to social media, your staff now have the unprecedented opportunity to talk to the entire world. Steve Bridger, a social media consultant to some of the UK's biggest charities and membership organisations, will provide an insight into how you can use the real-time web to strengthen your membership base. 

The session will cover:
•    Social media governance: balancing risk and opportunity.
•    How to engage critics and fans when they answer back.
•    How your staff can become your most passionate community.

10.30am Close

Have questions about Strengthen your membership strategy with social media? Contact FreshNetworks

When & Where

229 High Holborn
WC1V 7DA London
United Kingdom

Thursday, February 18, 2010 from 8:30 AM to 10:30 AM (GMT)

  Add to my calendar



FreshNetworks is a social business consultancy. We help global brands to understand and unlock the transformative power of social technologies.

We're a proudly independent, fast-growing team of social business consultants. We bring a breadth of expertise in business management, marketing, communications and technology. 

We help brands and organisations such as O2, Sage, NFU Mutual, Invesco Perpetual and the Mayor of London navigate the complex world of social technologies to deliver measurable business impact.

  Contact the Organizer
Strengthen your membership strategy with social media
London Events Networking

Contact FreshNetworks for more information at:

Interested in hosting your own event?

Join millions of people on Eventbrite.

Please log in or sign up

In order to purchase these tickets in installments, you'll need an Eventbrite account. Log in or sign up for a free account to continue.