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The consumerisation of B2B Communications

PRmoment.com

Wednesday, November 9, 2016 from 8:30 AM to 10:20 AM (GMT)

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Type End Quantity
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The consumerisation of B2B Communications - ticket
Nov 8, 2016 Free  

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Event Details

For the full speaker program, please scroll down beneath the form below.

If you have problems booking this conference, or require further information, please email bensmith@prmoment.com. Our offices are open 9am to 5.30pm Monday to Friday.

Due to high demand, we have to limit the number of tickets per organisation to three.

The address for this seminar is: The Forrest Room, The Hospital Club, 24 Endell St, London WC2H 9HQ

8.30am

Coffee, fruit, croissants and informal networking 

8.55am

Chairpersons Introduction
Ben Smith, Founder, PRmoment.com

9.00am

The consumerisations of B2B communications
Chas Moloney, Marketing Director, Ricoh
 

9.30am

Being different in B2B
Billy Hamilton-Stent, Client Strategy Director, The Octopus Group

  • How to use customer insight to formulate a differentiating B2B strategy
  • Why B2B marcomms strategies must strike the right balance between engaging customers and internal stakeholders
  • How to use comms to execute on differentiation and build brand advocacy
9.55am Panel Discussion: B2B or P2P
Fred Banning, Head of Corporate Communications, Pinsent Masons
Chas Moloney, Marketing Director, Ricoh
Billy Hamilton-Stent, Client Strategy Director, The Octopus Group
Wander Bruijel, Global Assurance Brand, Marketing & Communications Director, EY
 
10.20am

Chairpersons closing remarks

  Coffee, fruit, croissants and informal networking
Have questions about The consumerisation of B2B Communications? Contact PRmoment.com

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When & Where


The Forrest Room,
The Hospital Club
24 Endell St,
WC2H 9HQ London
United Kingdom

Wednesday, November 9, 2016 from 8:30 AM to 10:20 AM (GMT)


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Organizer

PRmoment.com

PRmoment.com is an online magazine for the PR sector. Our editorial looks behind the scenes of the PR industry, highlighting best practice and giving our readers an insight into the world of PR.

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The consumerisation of B2B Communications
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