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Write for the web
Thursday, April 26, 2012 from 2:00 PM to 5:00 PM (BST)
London, United Kingdom
You need to unlearn what you know about writing to be accessible and engaging online. Get a head start with our writing workshop for websites, and apply the principles to e-newsletters, emails and posts… Make sure you’re being appropriate, genuine and engaging to get the right people to notice you.
Ideal for you if: You want to write great copy that gets read and gets a reaction online.
Level: Develop specialist skills
Past delegate's best bit: "All of it, speaker delivered the content professionally and made the subject much easier to navigate" Fredericks Foundation
Back at work, you’ll:
- Understand how people read on screens
- Write for your readers and for your medium
- Structure your content appropriately and cut it down to size
Trainer: Peter Hill, managing editor, Buongiorno
Peter Hill is an editor who specialises in digital content. He has worked on web and mobile projects for broadcasters, operators and publishers including as content manager at ITV, and as senior editor at Granada Broadband, at Channel 4 and FilmFour. At Buongiorno he has created and commissioned digital content for O2, T-Mobile, Vodafone, Orange and others worldwide. Buongiorno is a mobile content provider who reach a global audience of over 2 billion mobile consumers.
VAT will be charged at 20%
You can book online now with a card or by invoice (see 'other payment options' at the bottom of the next page), or call us on 020 7871 5653
When & Where
We work with media organisations and charities to enhance their communications and enable communities to find their voice and make it heard