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Event Details
Level: Basic
This workshop is designed for those who have a role in, or the opportunity to play a part in, organising events but who have limited experience in doing so. It will provide an initial, all-round grounding in managing a successful event.
Topics
- An introduction to event management
- Developing an event strategy
- The objectives and evaluation process
- Identifying target audiences
- The event format and programme
- Financial management
- The communications mix
- Celebrities and sponsorship
- The event itself – do’s and don’ts
- The contingency plan
Learning Outcomes
Delegates will develop a clear understanding of the role and importance of events in the overall communications mix and will feel confident in organising large and small events in an individual or team environment.
Multiple bookings
If you would like to make a booking for more than one training
course or event, please phone us on 020 7631 6938.
When & Where
52-53 Russell Square
London
WC1B 4HP London
United Kingdom
Thursday, February 11, 2010 from 9:00 AM to 5:00 PM (GMT)
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Hosted By
CIPR
Our training workshops are designed to equip you with the understanding, knowledge and core PR and business skills that will demonstrate your commitment to your career and professional development.
The sessions are highly practical and we encourage two-way participation to ensure that you get the most out of the training. We only use CIPR-approved trainers to lead our workshops.
If you have any queries, please contact the workshop team on 020 7631 6900 or email markw@cipr.co.uk
