Level: Basic

This course is designed for those who wish to make sense of the jargon associated with print production, so that they can successfully brief and manage the production of print literature whilst gaining an understanding of key design principles.

Topics

• Principles of good design and layout
• Fundamentals of using colour and photography
• Processes that affect their quality in print
• Selecting paper and font types
• Different print applications and their uses
• Print specifications explained
• Quality control – checking proofs for typographical and typescript errors
• Understanding the technical terms
• Overview of finishing processes.

Learning Outcomes

This practical workshop gives delegates the skills to manage the production of print material (whether leaflets, company brochures, newsletters or posters). They will undertake a review of good and bad design, analyse jobs that have gone wrong and why, and look at paper samples and photographs before writing a design and print brief. The day finishes with a jargon buster exercise.

Multiple bookings

If you would like to make a booking for more than one training course or event, please phone us on 020 7631 6938.