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Event Details
Level: Intermediate
Good photography can mean the difference between a story making the press or not and is an often overlooked PR tactic. This half-day course covers the whole process, from agreeing the shot to building relationships with picture desks.
Topics
- Focusing on different types of photo opportunity: objects, exhibitions, events, people
- Preparing for a photocall: organisational checklist and planning
- Securing maximum attendance: getting the right people down and what to do when they don’t show
- Hot shots: tips on good photos, giving the media what they want
- Managing photographers: handling photographers, positioning, briefing and direction
- Picture captions: writing concise, eye-catching copy
- Placing photos: selling-in, syndication, follow-up.
Multiple bookings
If you would like to make a booking for more than one training
course or event, please phone us on 020 7631 6938.
When & Where
52-53 Russell Square
London
WC1B 4HP London
United Kingdom
Thursday, April 15, 2010 from 1:30 PM to 5:00 PM (GMT)
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Hosted By
CIPR
Our training workshops are designed to equip you with the understanding, knowledge and core PR and business skills that will demonstrate your commitment to your career and professional development.
The sessions are highly practical and we encourage two-way participation to ensure that you get the most out of the training. We only use CIPR-approved trainers to lead our workshops.
If you have any queries, please contact the workshop team on 020 7631 6900 or email markw@cipr.co.uk
