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Event Details
Level: Advanced
This course examines the role of internal communication as a strategic function. It firmly places employee communication at the heart of the organisation, and explores ways to engage and involve employees in business goals. The crucial role that managers play in internal communication is considered, as well as the barriers to effective communication. Theoretical models are used to illustrate why and how employee communication is adopted.
Topics
- The role of internal communication
- How internal communication sits between HR and PR
- Change management
- How to engage with staff emotionally
- The role and accountability of managers in strategic internal communication programmes.
Learning outcomes
Delegates will receive guidance on how to involve managers in internal communication programmes and setting effective internal communications strategies. Insight into the importance of emotional engagement with staff will be gained, and new ways of communicating with staff will be learnt. Delegates will look at the key factors relating to change management.
REF: tvjl
When & Where
52-53 Russell Square
London
WC1B 4HP London
United Kingdom
Wednesday, December 8, 2010 from 9:30 AM to 5:00 PM (GMT)
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Hosted By
CIPR
Our training workshops are designed to equip you with the understanding, knowledge and core PR and business skills that will demonstrate your commitment to your career and professional development.
The sessions are highly practical and we encourage two-way participation to ensure that you get the most out of the training. We only use CIPR-approved trainers to lead our workshops.
If you have any queries, please contact the workshop team on 020 7631 6933 or email jankas@cipr.co.uk
