The Complete Guide to Instagram for Events

Instagram is the social network to build your event’s brand. Algorithm changes are making event promotion on social media increasingly difficult, but Instagram provides a direct way to connect with event-goers. The proof is in the stats – 80% of users follow at least one business on the platform, and 200 million users check out a brand’s profile every day.

Beyond gathering high numbers of followers, Instagram can be used for real ticket sales. This complete guide walks you through all you need to know to turn your profile into a revenue source. It covers:

• Profile
• Posts
• Stories
• Advertising
• Influencers
• Giveaways
• Sales

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