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Group behaviour: What is the psychology of networking and bonding?

Download ‘Group behaviour: What is the psychology of networking and bonding?’

Events are about getting people together in one place for a shared experience. A successful event is one that carefully considers these people: how they interact with one another and how they interact with the event speakers or organisers. To pull off the perfect people pleaser, a little bit of psychology goes a long way.

One of the most valuable aspects of any event is the networking opportunities it presents. Networking connects attendees with one another, sparking new ideas, forging new partnerships, and making the event worth attending and worth talking about. The problem with networking is that it can be, well, awkward. If you’ve ever turned up to a gathering as a “newbie” or first timer, you’ll know the feeling of hovering by the doorway, not knowing who to approach or where to begin.

This report is part of series called The Science of Events. We decided to delve into the science of events and the results of our in-depth research can be found in three other reports, which are:

The Science of Design: what makes great event design?
Social Media: what is the science behind online engagement at an event?
Emotional Marketing: what is the appeal of nostalgia and the memory of experience?

This free report details how as an event organiser there are things that you should be doing to enrich your attendees experience. Experts such as 3Beards will share some of their invaluable networking tips. Here are some of the insights you’ll draw from Group behaviour: What is the psychology of networking and bonding?:

Standing Out From The Crowd – you will learn how to do it.
Social Exchange – you will learn what it is and how it works.
Learning From Silicon Drinkabout – 3Beards share some of their secrets.
Networking Cheat Sheet – a great way to prep for your next event or to give to your attendees in advance.
Group Challenges & Bonding – you will learn how to prevent your attendees encountering obstacles.
Finding Your Tribe – you will learn how it helps towards productivity.
Make It Easy – learn why too much choice is a bad thing.

Download ‘Group behaviour: What is the psychology of networking and bonding?’ ABOVE.

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