Then you probably wonder why is it that some people have such good ideas all the time?
What do they know that the rest of us don’t?
Well there’s one key to consistently finding great new ideas, and it doesn’t involve drinking copious amounts of coffee, burning the midnight oil and desperately trying to scribble down something – anything!– on that blank page in front of you.
In fact, it involves something much simpler.
You need to learn to listen. There are great ideas being discussed all around you, every day. You might have even heard one this morning.
The difference between those who consistently have that ‘light bulb’ moment and those who don’t is the former know how to listen out for ideas, recognise them as potential ideas (not just passing conversion), and connect the dots to form an idea that is both exciting and unique.
But where should you start to listen out for great new event ideas? This cheat sheet reveals 6 simple places to start with.