£100

2 Day Innovation Accelerator Course

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Location

DJX, South Exchange

Route Orange

JE3 8JG Red Houses

Jersey

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Refund Policy

Refunds up to 7 days before event

Event description

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Dr David Baxter, Associate Professor of Innovation at the University of Southampton, joins us for a two day innovation workshop at The Digital Jersey Xchange (DJX).

Aimed at Small Business Owners and Senior Managers, the Innovation Accelerator Programme is designed to give you some practical methods and advice on how to design, test and grow your new digital products and services.

Starting with the user, we work through a systematic approach to creating solutions that will deliver real value. On the first day of the course you will get the chance to create and test some prototype ideas. On the second day you will develop materials and content to communicate your idea for feedback and funding.This course emphasises a practical hands-on approach to digital innovation, encouraging you to build and test your ideas so you can find out what works.

Course structure

Thursday 6th June
  • Course overview & Introductions
  • New Venture Design:
  • Persona creation (target user)
  • Problem scenario (user needs)
  • Value propositions
  • Prototyping and Testing

Friday 7th June
  • Prototype development 2
  • Communicating your idea
  • The business model canvas
  • Pitching your idea
  • Balancing act: Innovation strategy and portfolio management

Please be advised that the following information will be required before the end of May, an email reminder will be sent to all ticket holders.


•Name
•Company
•Job title
•Innovation goals
•Are you working on current or near-future projects?
–If so who is the customer? What problem are you trying to solve?
–Current questions / problems / barriers?


About the Trainer

Dr David Baxter, is Associate Professor of Innovation at Southampton Business School. A thought leader in innovation management, with a special interest in the innovation process and tacit knowledge. David has delivered innovation courses to private clients and to the Southampton Executive Learning Partnership. He also delivers innovation and entrepreneurship teaching on the MBA.

David’s current research projects are investigating agile methods, remote working, and customer insight methods in innovation


Testimonials

"...an exciting, hands-on experience. It gave me key insights into how I can work with a team effectively and efficiently to build products, services or even business ventures." - Will W.

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Date and Time

Location

DJX, South Exchange

Route Orange

JE3 8JG Red Houses

Jersey

View Map

Refund Policy

Refunds up to 7 days before event

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