£75 – £100

2021 asi International Radio & Audio Virtual Conference

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£75 – £100

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2021 asi International Radio & Audio Conference

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All change for audiences and their measurement?

Audio and radio have always accompanied our daily lives, but work, life and leisure patterns are now changing radically, accelerated by the pandemic. Where does that leave breakfast shows, drivetime and the balance of linear and on-demand audio? How do streaming services and podcasts fit into new ways of working and living? Podcasting continues to gain traction with audiences, and we will examine how linear and non-linear audio work together. Meanwhile, is real change starting to happen also in the way that we measure radio audiences? We’ll investigate the new electronic and hybrid measurement services that have been announced recently: are we witnessing a second wave in the adoption of passive radio measurement?

We’ll be hearing from, amongst others, the BBC and IPA in the UK, BRC in South Africa, NOM in the Netherlands and the EBU.

For a more detailed conference agenda, click here.

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