Actions and Detail Panel
‘A discussion with David Barker, Group Financial Controller at WPP’
Thu 13 October 2016, 08:45 – 10:30 BST
- A Tomorrow's CFO Seminar -
David has worked with Sir Martin Sorrell at WPP for over thirty years, and has helped build the company into the world's largest marketing communications group.
With over 200,000 employees in 3,000 offices across 112 countries, effectively managing the WPP Group is enormously complex. David will discuss his approach to this challenge and how he uses analytics and data driven insight to promote value and growth within the organisation.
Part of the Tomorrow's CFO seminar series, this session will give audience members the chance to ask David questions, and hear his views on a range of business topics.
Tomorrow's CFO is run in partnership with CIMA, the Chartered Institute of Management Accountants. Events are CPD accredited, and attendees will receive 2 hours CPD credit.
Seminars are open to finance professionals of all backgrounds, but places are strictly limited so please reserve your seat now.
Highlights of the session include:
The story behind the success: how WPP has grown from a market cap of £2m to £22bn over 30 years
Analytics and culture change: promoting data-driven management
The global challenge: understanding trends across markets, customers and businesses
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