A Guide for Effective LinkedIn Ads — Online Class

A Guide for Effective LinkedIn Ads — Online Class

Get ready to level up your LinkedIn game with practical tips and tricks to make your ads stand out online!

By IOMH

Select date and time

Location

Online

Refund Policy

Refunds up to 7 days before event

About this event

This Guide for Effective LinkedIn Ads—Online Class provides a step-by-step walkthrough of LinkedIn's advertising platform. The course introduces learners to various campaign types and demonstrates how to tailor ads to increase traffic, encourage lead collection, or deliver targeted sponsored messages.

With a dedicated module on managing the billing centre, learners gain insight into budgeting and ad spend on LinkedIn. By the end of this course, participants will know how to plan and launch campaigns with purpose, track outcomes effectively, and use LinkedIn’s tools to maximise return on ad investment.

Learning Outcomes:

  • Set up LinkedIn Ads to drive targeted website traffic.
  • Create sponsored message campaigns with clear user objectives.
  • Build lead generation campaigns aligned to business goals.
  • Navigate and manage LinkedIn’s billing and payment systems.
  • Understand ad formats and settings tailored for LinkedIn’s platform.
  • Optimise campaigns for performance and measurable user engagement.

[Explore the Curriculum]

Guide for Effective LinkedIn Ads — Online Class Descriptions:

The LinkedIn advertising space is rapidly growing, becoming vital for B2B marketing success. In the United States, more than 67 million companies maintain LinkedIn pages, and advertising spend on LinkedIn has reached over $5 billion annually. With organisations actively searching for expertise in LinkedIn-focused ad strategies, the demand for campaign-ready candidates is on the rise.

This LinkedIn Ads course equips learners with key tactics to set up ad formats—whether for site traffic, sponsored messages, or lead capture. By exploring campaign tools and budget oversight, the course enables users to act with clarity, from launching ads to evaluating engagement. Whether scaling outreach or sharpening conversion, learners gain platform-specific confidence for every campaign.

Enroll today to explore this powerful tool with precision. Whether you're navigating the billing centre or promoting your brand with a custom message, this LinkedIn Ads class offers a complete launchpad into digital performance. Step into the expanding world of LinkedIn advertising and become the driving force behind every strategic click.

Who is this course for:

  • Individuals aiming to run targeted ad campaigns through LinkedIn’s platform
  • Business owners or marketers seeking better lead conversion via LinkedIn
  • Marketing staff focusing on website traffic and message engagement
  • Team members involved in managing LinkedIn’s ad billing and budgets
  • Professionals interested in structured campaign creation within LinkedIn Ads

Career Path:

  • LinkedIn Ads Manager
  • Paid Media Executive
  • Digital Campaign Assistant
  • Social Media Advertiser
  • Lead Generation Coordinator
  • Advertising Account Analyst

Why Choose the Institute of Mental Health?

  • Earn a CPD QS Accredited Certificate upon completion.
  • Affordable and designed for easy comprehension.
  • Instant access to start learning immediately.
  • 12 Months of access to course materials after enrolment.
  • Enjoy the flexibility of online learning from anywhere in the world.
  • 24/7 support available to assist you throughout your learning journey.
  • Fully online course with interactive lessons for an engaging learning experience.

Requirements

You don’t need any educational qualifications or experience to enrol in the course.

Do note: You must be at least 16 years old to enrol.

Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course.

Process of Evaluation

After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate.

Certificate of Achievement

Certificate of Completion – Digital / PDF Certificate

After completing the course, you can order your CPD Accredited Digital/ PDF Certificate for £5.99.

Certificate of Completion – Hard copy Certificate

  • You can get the CPD Accredited Hard Copy Certificate for £12.99.

Shipping Charges:

  • Inside the UK: £3.99
  • International: £10.99

Disclaimer

Please Take Note: This course is delivered entirely online and consists of pre-recorded sessions. You will receive access to the course materials within 48 hours of completing your enrolment.

Refund Policy:

After getting the login details, no refund request is acceptable.

Frequently asked questions

How much do LinkedIn ads cost?

LinkedIn Ads typically operate on a bidding system, with average costs ranging from $5–$10 per click or $6–$9 per 1,000 impressions. Final costs depend on your target audience, bidding strategy, and campaign goals.

What is a LinkedIn ad?

A LinkedIn ad is a paid promotion that appears on users’ LinkedIn feeds, inboxes, or sidebars to reach a specific audience. It’s used for branding, traffic, lead generation, or direct engagement.

How do I create LinkedIn ads?

You can create ads by accessing Campaign Manager on LinkedIn, choosing your campaign objective, setting up audience targeting, selecting an ad format, setting a budget, and then launching your campaign.

Are LinkedIn ads worth it?

Yes, for B2B businesses and niche targeting, LinkedIn Ads can deliver high-quality leads due to LinkedIn’s professional user base and precise targeting options.

Can we earn money from LinkedIn ads?

Indirectly, yes—businesses earn money by using LinkedIn Ads to attract clients, promote services, or generate sales leads that convert into revenue.

Do you pay for LinkedIn ads?

Yes, you pay based on your chosen ad model—cost per click (CPC), cost per impression (CPM), or cost per send (for message ads)—and your selected budget settings.

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