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Advertising on Social Media Workshop

Armagh Business Centre

Wednesday, 20 February 2019 from 18:00 to 21:00 (GMT)

Advertising on Social Media Workshop

Ticket Information

Ticket Type Remaining Sales End Price Fee VAT Quantity
General Admission   more info 10 Tickets Ended £20.00 £0.00 £4.00

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Event Details

We can no longer consider social media as a ‘free’ way to promote our business. Recent studies* have shown that our Facebook page fans see just 10% of our page posts on average. That other 90% of your page fans can be reached through social media advertising as well as using advertising to place your business in front of new, potential customers.

Facebook and Instagram ads can be managed through Facebook Ads Manager and with 2 billion and 1 billion users respectively, it will be worthwhile learning how to reach new customers by advertising on these popular social media channels.

In this 3 hour masterclass, you will learn how to use tried and tested social media advertising techniques that generate more sales, more leads, more engagement and will contribute to a successful digital business.

 This workshop will cover:

  • How to identify your ideal audience online
  • Planning your social media ad campaigns
  • How to use Facebook Ads Manager
  • Setting up Facebook Ads
  • Exploring Facebook Ad objectives
  • Setting up Instagram Ads
  • Designing an attention-grabbing creative
  • Measuring advertising success

Please note you will need to bring a laptop with you 



Workshop Facilitator


Emma Gribben, MD of Digital By Emma is an international digital marketing trainer, mentor and consultant working directly with clients around the globe on digital marketing projects. Emma delivers digital marketing training for Google Digital Academy throughout Europe and is a trainer for the Google Digital Garage in the UK. Named as one of NI’s Top 40 Under 40, Emma has worked with a vast range of clients such as Pandora, Electrolux and Toys R Us amongst many others. Emma works with start ups and SMEs through digital coaching and mentoring.




Series Partners


This event is organised by Armagh Business Centre in association with Digital By Emma.


 If you have any questions or require more information, email or call 028 3752 5050 


 *Hootsuite and We Are Social Digital in 2018 report


Do you have questions about Advertising on Social Media Workshop ? Contact Armagh Business Centre

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When & Where

Armagh Business Centre
2 Loughgall Road
BT61 7NH Armagh
United Kingdom

Wednesday, 20 February 2019 from 18:00 to 21:00 (GMT)

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Armagh Business Centre

Armagh Business Centre aims to stimulate economic and social regeneration in Armagh City and District Council area by positively encouraging the formation, development and subsequent growth of small and medium enterprises through extensive business and technical expertise. Armagh Business Centre has a 12 strong voluntary Board of Directors. We are supported by Invest Northern Ireland and Armagh City and District Council.

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