£22.15 – £27.54

Agency Local ‘Insight’ with Rand Fishkin, ‘The Facebook & Google Duopoly’

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Event description
This is an event for marketing agency owners to meet up with your fellow industry piers for a night of fun, collaboration and insight.

About this Event

This is an event for marketing agency owners to meet up with your fellow industry piers for a night of fun, collaboration and insight.

True networking online

Zoom fatigue setting in? Don’t worry, we are using a different kind of technology! Join groups (or ‘tables’), choose who you speak to, and engage in one-to-one conversations if you wish. There will also be a formal part to the event where our guest speaker will provide valuable insights to challenge you, inspire you, and provide something that you can take away to improve your business.

Rand Fishkin, ‘End Your Marketing Reliance on the Facebook & Google Duopoly’

Google and Facebook account so much of consumers’ time online. But they are not the only gatekeepers of attention and influence, nor can marketers who spend 90%+ of their budgets and energy on these two sources alone expect to build resiliency, diversity of traffic, or competitive advantage.

High costs of traffic, high competition, and low ROI are the hallmarks of efforts poured into these behemoths. By expanding your marketing to sources like content, broader social, email, in-product marketing, webinars, podcasts, influencers, brand, PR, co-sponsorships, and more, you can dramatically improve not only your opportunities off Facebook and Google, but (ironically enough), on them, too.

Key takeaways from this event:

  • Why reliance on Google & Facebook is unwise
  • How to uncover what your audiences pay attention to and where else to reach them
  • Tactical tips for improving your marketing by broadening your approach

Rand Fishkin

Rand Fishkin is the co-founder and CEO of SparkToro. He’s dedicated his professional life to helping people do better marketing through his blogging, videos, speaking, and his book, ‘Lost and Founder’. He is also co-founder of software company and now renowned SEO product suite, Moz.

When Rand’s not working, he’s most likely to be in the company of his partner in marriage and (mostly petty) crime, author Geraldine DeRuiter. If you feed him great pasta or great whisky, he’ll give you the cheat code to rank #1 on Google.

Connect with Rand on :

LinkedIn Twitter Instagram

Event running order

6.00pm - Meet other like minded agency owners over a drink (provided by you!)

6.30 pm - Guest Speaker & Q&A

8.00pm - More networking

8.30pm - Close

Charity Donation

We are charging a nominal £20 (+Eventbrite fees) for the event.

50% of all profits from the Event will be donated to the Agency Local charity of the year which is Rennie Grove Hospice Care https://www.renniegrove.org/

They provide Hospice care at home and during Covid they are a vital part of the front line. However, like many charities their funding has been decimated - they need our help and support more than ever.

Please join us for a fun and value packed evening.

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Comments from previous event attendees:

"I really enjoyed it thank you. One of the best events I've been to in ages."

"Thank you for an amazing night Chris, I’m buzzing."

"Thanks for organising todays event. Great to get together with like minded people."

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Date and Time

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Online Event

Refund Policy

Contact the organiser to request a refund.

Eventbrite's fee is nonrefundable.

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