*AI BOOTCAMP* Build Your AI Toolkit & Supercharge Your Business in One Day!

Join AI evangelist and expert trainer Tina Calder for a hands-on AI Power Bootcamp designed to supercharge your business and marketing.

In one action-packed day, you’ll build your own AI toolkit, master cutting-edge tools, crack the code on expert prompting, and walk away ready to transform your business with generative AI.

Take Control of AI & Build Your Ultimate Business Toolkit in Just One Day

Ready to work smarter, not harder?

Welcome to the AI Power Bootcamp, where you’ll dive headfirst into the exciting world of generative AI with specialist trainer and AI evangelist Tina Calder.

Whether you’re a business owner, marketing pro, freelancer or creative thinker, this immersive one-day session will arm you with the knowledge, tools and techniques you need to harness the power of AI in your business.

You’ll explore the best AI tools on the market, including ChatGPT, Claude, Perplexity, Gemini and more, and discover Tina’s own exclusive AI Prompt Framework, designed to help you get consistent, high-quality results tailored to your brand, voice and goals.

Throughout the day, you’ll work hands-on to build your own bespoke AI toolkit, packed with tools and processes to boost productivity, spark creativity, reduce stress and free up your time for more strategic thinking.

From crafting killer brand messaging to refining your pitch, writing sales materials and streamlining your workflow, this bootcamp is your shortcut to smarter business.

If you’re ready to take control of AI instead of fearing it, this is the event you’ve been waiting for.

Why This Bootcamp is Different

✔️ Practical, real-world applications – not theory-heavy fluff

✔️ Focused on tangible outcomes you can implement immediately

✔️ Taught by a working marketer and AI specialist who’s actively using these tools nd training others to use them every day

What You Will Learn

✔️ How to confidently navigate leading large language models like ChatGPT, Claude, Gemini, Perplexity and others. We'll show you which tools to use and when.

✔️ The secrets behind expert prompting techniques, using Tina Calder’s exclusive AI Prompt Framework, developed specifically for businesses and marketers.

✔️ How to customise AI outputs to match your brand voice, personality and customer expectations.

✔️ The difference between good prompts and great prompts and how to consistently get better results.

✔️ Ways to streamline everyday business tasks, from writing emails and social posts to generating sales content and customer FAQs.

✔️ How to build a branded knowledge base within your AI tools, so they understand your products, services, and tone inside out.

✔️ Where AI can and should fit into your marketing strategy, and where the human touch is still essential.

✔️ How to automate repetitive tasks without sacrificing quality or creativity.

✔️ How to blend multiple AI tools together for even better results – from research and analysis to content creation and editing.

✔️ Time-saving hacks and creative shortcuts that help you work smarter, faster and more confidently.

✔️ Insights into the ethical, legal and reputational considerations of using AI-generated content.

✔️ How to future-proof your business by staying ahead of AI trends and developments.

✔️ How to avoid the biggest AI mistakes businesses make and how to spot unreliable outputs before they cost you time or money.

🚀 Don’t wait for your competitors to figure this out before you do.

Secure your spot now and start mastering the AI tools and techniques that will save you time, spark new ideas, and supercharge your business.

What You Will Do

✔️ Get hands-on experience with some of the most powerful AI tools available today, learning how to make them work specifically for you and your business.

✔️ Test, experiment and play with tools like ChatGPT, Claude, Gemini, Perplexity and more...

✔️ Create your own AI playbook, featuring customised prompts, workflows and techniques you can use straight away.

✔️ Craft brand-defining content using AI, including mission statements, brand stories, sales pitches, landing pages and social posts.

✔️ Tackle real-world business challenges – from brainstorming product ideas to refining customer messaging – all with AI in your corner.

✔️ Collaborate with other attendees, exchanging ideas, feedback and real-world examples to help you sharpen your AI strategy.

✔️ Take away a personalised AI toolkit, complete with recommended tools, ready-to-use prompts and productivity hacks tailored to your business goals.

✔️ Refine and test your brand’s voice using AI, ensuring consistency across every touchpoint, from email to social media.

✔️ See live demonstrations of AI in action, including how to combine tools for research, content creation, editing, planning and analysis.

✔️ Build confidence in using AI – so you can approach every task with curiosity and creativity rather than confusion or overwhelm.

✔️ Leave with a clear roadmap for integrating AI into your daily business processes, so you can start seeing results immediately.

Who Is This Bootcamp For?

This bootcamp is ideal for:

✔️ Small business owners and entrepreneurs ready to embrace AI to save time and reduce stress.

✔️ Marketing professionals and content creators looking for cutting-edge tools and techniques.

✔️ Freelancers and consultants who want to deliver faster, smarter services for clients.

✔️ Business leaders keen to future-proof their processes with practical AI integration.

✔️ Anyone curious about AI and eager to build confidence in using it effectively.

Why You Should Attend

AI isn’t just the future, it’s the game-changer your business needs right now. Whether you’re curious about how AI could work for you, or you’ve already dabbled with tools like ChatGPT and found the results hit-and-miss, this bootcamp will cut through the noise and show you exactly how to use AI to work smarter, faster and more creatively.

This isn’t a dry theory session or generic overview, in this energetic bootcamp you’ll get practical, real-world skills you can apply immediately, along with insider tips from a working marketer who uses these tools every single day.

You’ll leave not only with a bespoke AI toolkit tailored to your business but also with the confidence to create content faster, automate time-consuming tasks, refine your brand messaging, and spark new ideas whenever you need them.

If you’re ready to future-proof your business, slash your to-do list, and rediscover your creativity, this is the one-day bootcamp you can’t afford to miss.

Join AI evangelist and expert trainer Tina Calder and discover how to turn AI into your competitive advantage.

It's time to get on the train or get left at the station!

Key Takeaways

✔️A tailored AI toolkit built specifically for your business, packed with tools, prompts and processes you can use immediately.

✔️Confidence in using AI tools like ChatGPT, Claude, Gemini, Perplexity and more incuding knowing exactly how to get the best results every time.

✔️A practical understanding of how to blend AI into your business and marketing, saving time without sacrificing creativity or quality.

✔️Tina Calder’s exclusive AI Prompt Framework, designed to help you consistently generate high-quality content that matches your brand voice and business goals.

✔️The skills to refine your brand messaging, pitch, and sales materials using AI as your creative partner.

✔️A clear roadmap for integrating AI into your day-to-day processes, helping you boost productivity, reduce stress and unlock new ideas.

✔️Real-world examples and hands-on experience, so you leave with practical, ready-to-use knowledge (not just theory!).

✔️The confidence to stay ahead of AI trends, using tools and techniques that evolve with your business.

💥 Ready to future-proof your business, sharpen your competitive edge, and fall back in love with what you do?

Book your place today and join us for a game-changing day of innovation, creativity and hands-on AI mastery. Spaces are limited - grab yours now!

Don't Forget To Grab Your Extras When Booking! Here's The Lowdown...

Full Printed Resource Pack

• Comprehensive printed workbook covering frameworks, prompts and tools from the bootcamp.
• Easy-to-follow sections for content creation, prompting, productivity hacks and more.
• Designed for quick reference and ongoing use after the event.
• Stay on track with a clear, step-by-step resource by your side.
• No need to rely on notes, everything’s ready to use.
• Keep your AI strategies and frameworks at your fingertips.

Created by Tina Calder and the Excalibur Press team, this pack distils years of AI prompting, copywriting and marketing experience into practical, easy-to-implement tools.

📚 Upgrade your experience by adding the printed pack to your bundle and leave with a toolkit you’ll actually use.

Full Digital Resource Pack

• Digital version of all key prompts, frameworks and tools covered in the bootcamp.
• Supplied in editable formats (Word/Google Docs).
• Delivered straight to your inbox after the event.
• Instant access whenever you need it.
• Easy to copy, paste and customise for your own business.
• Save time by building on proven templates.

Designed by real working marketers and AI copywriters, these aren’t generic templates – they’re battle-tested frameworks used in businesses just like yours.

💻 Grab the digital pack and find your AI toolkit in your inbox, ready to go.

Printed & Digital Resource Pack Bundle

• Both printed and digital versions of all prompts, frameworks and tools.
• Designed for easy reference at your desk or on the go.
• Immediate access to the digital pack and a printed pack to take home.
• Best of both worlds, work with the printed pack during the bootcamp and keep the digital files for future projects.
• Customise the digital prompts while having the printed guide as a backup.
• Save money by bundling both together.

This bundle was created for busy entrepreneurs who want practical tools at their fingertips, whether they’re at their desk, on the move or brainstorming offline.

📦 Double your value…get printed and digital prompts, frameworks and tools - ready to reference anytime.

1-2-1 Follow-Up Session (2 Hours)

• Private, in-person or online 1-2-1 session with Tina Calder within 2 weeks of the bootcamp.
• Deep dive into your AI work, reviewing prompts, outputs and workflows.
• Focused on helping you refine, improve and confidently apply AI in your business.
• Personalised feedback and improvements, tailored to your brand and goals.
• Confidence boost with real-time expert support.
• Take your AI work further, with a clear action plan to embed AI into your business processes.

Tina’s proven frameworks and real-world experience have helped hundreds of NI businesses demystify AI and unlock its true value - this is your chance for tailored, expert help.

📆 Book your follow-up now! Turn learning into action with personal support from Tina.

Content Review & Feedback Service

• Detailed, expert review of the AI-generated content you created during or after the bootcamp.
• Line-by-line feedback with suggestions for improvements, clarity and impact.
• Written report with practical recommendations and next steps.
• Get professional-quality content with expert refinement.
• Save time and stress, knowing your content works hard for your business.
• Walk away with confidence that your AI work is polished and on-brand.

Reviewed by Tina or a senior Excalibur Press AI copywriter, this service brings professional editorial and marketing expertise directly to your work, ensuring it’s clear, persuasive and effective.

✅ Add content review to your ticket bundle now and polish your AI work to perfection with expert feedback.

About Your Trainer Tina Calder

Excalibur Press founder and chief vision officer began her career in journalism where she became an award winning showbiz and business reporter with nearly three decades of a career behind her.

Throughout her journalistic career Tina was not only fascinated by the commercialisation of the media but was an editor and writer of columns and advertising supplements for a range of well known media including the Daily Mirror, Belfast Telegraph, Sunday Life, Sunday World, Sunday People, Sunday Mirror, News Letter, Derry Journal and many more.

Tina has also been an editor for trade publications such as the Licensed & Catering News, Retail Grocer, Shopping Centre Ireland, Taste of Ulster and more recently Specify Magazine.

During her 20 year journalism career Tina was also a publicist and PR specialist working predominantly with celebrities and the hospitality and tourism industry..

In her career Tina has also been a broadcast commentator for BBC Radio Ulster, BBCNI, U105, UTV, RTE, Citybeat, Cool FM, Downtown Radio and many more...She is currently a co-owner and broadcaster for Belfast 247 radio station and has been a contributor to NVTV for over 20 years.

In recent years after founding Excalibur Press, Tina has become an expert in sales conversion copywriting as well as a thought leadership, brand storytelling, content and marketing strategist, trainer and speaker. More recently Tina has specialised in supporting and training clients in using AI in their marketing and copywriting.

Having created a unique marketing and communications framework and new techniques for Excalibur Press, Tina specialises in helping businesses communicate their message to their target audience in the right manner, on the right platform, at the right time.

Using her experience and expertise Tina helps clients understand the importance of an effective publicity and communications management strategy that will maximise their profile, raise awareness and increase sales performance.

Tina uses her own unique and creative approach to stimulate innovative thinking and idea creation which goes beyond the traditional corporate constraints while keeping a focus on strategic objectives.

With clients spanning industries and sectors from hospitality & tourism, construction & engineering and health & beauty to third sector, public sector and business services, Tina prides herself in being able to apply her journalistic instincts, skills and research capabilities to deep dive into any industry.

In 2024 Tina launched Entrepreneurs Unleashed, a unique events and consultation company working to support entrepreneurs across Northern Ireland. Tina is also a mentor on a variety of business mentoring programmes across the country including Go Succeed, ASK, Women In Business and Young Enterprise to name a few.

In her personal life Tina is mum to Logan, is an advocate for ADHD services following her own diagnosis in 2022 and still insists on having a pen and paper everywhere she goes.

Connect with Tina on LinkedIn >> linkedin.com/in/tinacalder

Sign up to Tina's LinkedIn newsletter "Supercharge With AI Today!" at >> linkedin.com/newsletters/7235955914489417728