£834.84

AMPscript Masterclass (Salesforce Marketing Cloud /ExactTarget)

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Location

Imparando (UK) Ltd

56 Commercial Road

London

E1 1LP

United Kingdom

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Refund Policy

Refunds up to 30 days before event

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Event description

Description

AMPscript is a scripting language for Salesforce Marketing Cloud (formerly ExactTarget) products that you can embed within HTML emails, text emails, landing pages, and SMS messages to control the content that is displayed to the individual consumer. It can create sophisticated, highly personalized content.

Training demand for AMPscript has always been high; however, finding someone with both the expert knowledge and the ability to train has proven to be extremely difficult.
Bright Cloud Training has put together this one-off advanced AMPscript masterclass, hosted by Eliot Harper, an acknowledged expert in the field. He is a regular contributor to the Salesforce Marketing Cloud and Stack Exchange forums. Eliot is a regular speaker at international Salesforce events like Dreamforce and has also written developer guides covering some of the more complex Marketing Cloud capabilities.

Places are limited and will be awarded on a first come first served basis.

Eliot is visiting from Melbourne, Australia to deliver this one-off training course, so take this unique opportunity to become an AMPscript master!


: Who Should Attend

  • Email Marketing Executives who want to upskill.
  • Developers who want to enhance their CV.
  • Digital Marketing agencies who want to help their clients get the most out of SFMC.
  • Digital Marketing managers who want to see what is possible and to train their staff.
  • Data Managers and technical members of staff who need to know how to use it to solve problems and provide solutions.
  • Implementation consultants wanting to move into Solutions Architecture Consulting roles.


: Attendee Requirements

  • Experience with HTML is essential.
  • No other development experience is required.
  • Own laptop.

: Cost

£795 (with the early booking discount*). This price includes VAT. and lunch, along with morning and afternoon refreshments.
* Price is £895 thereafter. The early booking discount is valid if booking is made at least 2 weeks before the event date. Group booking discounts are also available upon request.

** Please note that booking through Eventbrite incurs a fee: to avoid this fee please contact the organizers directly via email: emma@brightcloudtraining.com or phone: 07535584085 or 07956968881.

*** Tickets are refundable up to 15 days before the event. If the organisers are forced to postpone the event due to low attendance, then either a full refund or a later event date will be offered.


: Agenda

Session begins at 9:00 a.m.

  • Introduction to AMPscript
  • Syntax
  • Variables
  • Functions
  • Dynamic content

[Morning Break - 15min]

  • Data manipulation
  • Loops
  • Advanced Functions

[Lunch - 30min]

  • Exclusion Scripts
  • AMPscript in MobileConnect
  • AMPscript in CloudPages

[Afternoon break - 15min]

  • Using AMPscript with Sales Cloud
  • Using SSJS with AMPscript
  • Best practices

[Training session ends 5:00 p.m.]


: About the trainer

Eliot Harper
Salesforce Marketing Cloud Developer

Eliot Harper is a Salesforce MVP and an acknowledged expert in Salesforce Marketing Cloud. He has extensive experience in AMPscript development and has completed complex AMPscript projects for some of Australia's largest organisations. He is author of Journey Builder Developer's Guide, organiser of the Marketing Cloud Developers Group, an active contributor to the Salesforce StackExchange community and a regular speaker at international Salesforce events.


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Date and Time

Location

Imparando (UK) Ltd

56 Commercial Road

London

E1 1LP

United Kingdom

View Map

Refund Policy

Refunds up to 30 days before event

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