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An intro: the key role & integration of user researchers in product develop...
Mon 24 April 2017, 18:30 – 20:30 BST
Analyse Concept presents an introduction to the key role of user research and researchers for the process of and integration with product development.
What'll you learn?
Come and learn why 1-in-3 digital products fail to meet good user experiences, what consumer-centric user research means & how user research helps to figure out what your users/clients want and need, in order to increase sales and to meet user experience needs and satisfaction. We’ll also look at methods used, how user research can be integrated into all phases of your product development.
Who should attend?
Heads of Digital & Marketing
Digital product developers/managers
User researchers or those interested in the field
About Analyse Concept
The workshop will be presented by Dr Emmanuelle Savarit, who is an expert in the field of user research and the MD of Analyse Concept.
Have a look at Dr Savarit's article called; The Key Role of User Research in Digital Product Development
Analyse Concept Ltd is a research agency based in London and Birmingham that has been concentrating exclusively on user centred research, to facilitate design and development of digital products or services.
We've organised user research workshops as well as in-house training courses, all presented by Dr Savarit.