Global spending on mobile apps hit $171 billion in 2023, up 3% year-over-year. Despite this, consumer apps are facing increasing barriers to scale.
What’s stopping apps from scaling efficiently and sustainably?
The landscape is shifting: marketers are face rising acquisition costs, stricter privacy rules, the disruption of AI-driven discovery, and growing pressure to diversify revenue.
The solution?
Diversified user acquisition (UA) and monetization are fast becoming must haves, rather than nice to haves. Reaping the rewards of such strategies are already paying dividends, but many consumer apps are only just beginning to unlock their full potential.
Join us in London at our inaugural Appsforum conference, where app publishers, marketers, and industry leaders will gather to discuss the latest in UA, monetization, and growth strategies.
Appsforum will take place alongside Gamesforum London, enabling attendees to apply successful UA and monetization strategies across their apps.
Conference Passes are for mobile app publishers, developers and brands only - tickets are NOT valid if you are a service or solution provider. Passes purchased incorrectly WILL be subject to cancellation and refunded. In matters relating to this, the decision of the event organisers is final.
If you are a service provider and have a sponsorship enquiry, please contact Joe at joe@globalmgf.com
