Artificial Intelligence Event - Practical Applications & Insights for Marketers:

Produce personalised and intuitive customer experiences with AI

Will artificial intelligence(AI) take our jobs seems to be what springs to mind when most people think of AI. Now that highly sophisticated cognitive learning technology can shoulder many of the tasks involved in marketing it seems more relevant than ever. But it is not all doom and gloom!

A number of AI initiatives like chatbots, virtual assistants, Einstein and IBM Watson have gathered plenty of attention recently, but so many applications are only scratching the surface of the tech’s potential.

AI has the ability to free up your time so you can spend more time tackling bigger picture responsibilities like finding the inspiration for the right idea and tone to make a real connection. Visions of a completely automated campaign are a little hasty! But, it is time to take advantage of the repetitive learning it can offer.

It can certainly do a lot of the grunt work involved when it comes to one-to-one marketing and you can gain a competitive edge but how can Artificial Intelligence increase efficiency and disrupt your business? This event has been designed to help figure that out. No bots were used in the creation of this agenda but maybe they will be in the future

But what could attending this event do for you and your business…

• Understand the right Ai applications for you and your business?

• Derive real meaning from analysing, segmenting and filtering big data sets?

• Create great customer experiences?

• Retain more customers by predicting their needs in real time?

• Reduce costs by implementing intelligent assistants?

• Create content that is relevant and timely?

• Speech recognition for customer relations?

Already on the agenda: Mindshare, The Dorchester, Pizzaexpress, John Lewis, adam&eveDDb, Karmarama, Telefonica, IBM and more.

See the latest lineup at http://ai.realitybitesevents.com