£35

Attract and Convert More Customers Online Without Spending a Fortune

Event Information

Share this event

Date and Time

Location

Location

Barnham Community Hall

Yapton Road

Barnham

PO22 0AY

United Kingdom

View Map

Refund Policy

Refund Policy

Refunds up to 30 days before event

Event description

Description

WANT TO GROW YOUR BUSINESS ONLINE WITHOUT SPENDING A FORTUNE ON MARKETING AND ADVERTISING?

In this day and age, traditional outbound marketing techniques are not enough. As a consumer there are 100s of businesses shouting at you about their goods, vying for your attension through interruptive paid advertising techniques. Whether you have been in business years or just starting out, this method of marketing can be costly and you may have found that it produces little to no results.

So how do you cut through the noise and make sure that your message is heard, without blowing your budget?

Whether you have a bricks and mortar, online e-commerce or multi-channel business, marketing your business online with good quality, timely and relevant buyer targeted content on your website, blog and social channels, will ensure that you start to stand out from the crowd. Position yourself as an expert and become the 'go to' business for your product or service, without needing a huge marketing and advertising budget. Tailor a simple, yet effective marketing plan that puts your buyer, their needs and experience at the centre, to convert and delight without pushy and outdated marketing and sales techniques.

A Step by Step Workshop to Plan and Implement Your Content Led Marketing Strategy

In my 4 hour workshop I will take your through the basics of inbound and content marketing and help you begin planning the implementation of your own effective marketing strategy by:

  • Identifying and defining your customer personas
  • Understanding the 3 stages of the buyers journey
  • Mapping your content to your buyers journey
  • Brainstorming and planning your killer content bank
  • Creating a lead magnet and capturing leads
  • Optimising your content for organic search, social sharing and implementing an SEO plan
  • Promoting your content on social media and other advertising platforms
  • Learning lead nurturing techniques to help your leads convert
  • Analysing your content with Google Analytics to hone and keep creating effcetive and valuable content

This workshop is for you if:

  • You are an entreprenuer or small business owner
  • You have an established or new business
  • Whether you already have an online presence or are just starting out
  • You have some marketing experinece or are a complete beginner
  • You want to learn how to plan and implement a buyer focussed marketing plan
  • You want to streamline your current marketing costs or have a small marketing budget

Workbooks, resourses and light refreshments will be provided. The venue offers free parking.

If you have any questions, please email stephanie@stephanie-alexander.com.



Share with friends

Date and Time

Location

Barnham Community Hall

Yapton Road

Barnham

PO22 0AY

United Kingdom

View Map

Refund Policy

Refunds up to 30 days before event

Save This Event

Event Saved