Free

AWE Intensive Business Start-Up Course: Sales and Marketing

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Crowne Plaza Plymouth

Armada Way

Plymouth

PL1 2HJ

United Kingdom

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Event description
This intensive workshop will take you through the fundamentals of marketing right through to making the sale.

About this Event

We know that the greatest challenge when setting set up a new business or even for established business can be finding enough profitable customers as well as retaining customers on a long term basis. This intensive workshop will take you through the fundamentals of marketing right through to making the sale and beyond.

It has been designed to help you to understand your market, convert prospects to customers and help you build customer loyalty to strengthen your business. Full of practical advice and useful knowledge, the workshop will give you the confidence to sell effectively.

The event will also be a great opportunity for networking with other businesses to develop your contacts. We strongly recommend you attend both days to get the maximum benefit and knowledge.

Dates:

Tues 10 March – 10.30am – 4pm. Registration and coffee from 10am.

Wed 11 March 11am – 4.30pm.

This intensive accelerated workshop will cover the following:

• Understanding the sales funnel and buying cycle.

• How to identify your target market and your niche within it

• How to identify your unique buying proposition

• Understanding how to get your customers to buy from you.

The workshop will be led by Bev Hurley, CBE, an inspirational female entrepreneur with decades of experience in developing small businesses who will share her knowledge and experience with you. Bev is a dynamic speaker, entrepreneur, mentor, angel investor and one of the UK’s leading authorities on small businesses, as well as a UK Female Enterprise Ambassador.

Accelerating Women’s Enterprise (AWE), is a collaborative project helping women either side of the Channel to increase their knowledge and personal skills to start and grow a successful business. AWE offers training workshops, face to face advice, mentoring and online learning, all developed specifically for women.

Note: Please don't forget that if you register but subsequently find you won’t be able to come, you can cancel your tickets on Eventbrite. This will enable us to give your ticket to someone on our waiting list – thank you.

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Date and Time

Location

Crowne Plaza Plymouth

Armada Way

Plymouth

PL1 2HJ

United Kingdom

View Map

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