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B2B: From one of the pack to magnetic brand

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The Mercer

34 Threadneedle Street

London

EC2R 8AY

United Kingdom

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Event description
Increasing trust, loyalty and market share in 2020.

About this Event

B2B. It’s competitive. It’s fast moving. It’s awash with established players, a constant influx of new entrants, and oceans of products with little of note (at least on the surface) to separate them. And all of them struggle to stand out from the crowd.

But go about it the right way and it’s a nut that can be cracked.

In this breakfast seminar and Q&A, we’ll be exploring what it means to be a magnetic brand, the opportunities for your organisation that lie in pursuing the ambition, the practical steps to becoming one – and the risks you take if you don’t.

If you’re leading or involved in marketing and communications for any company or organisation with a B2B proposition, this one’s for you. Join us for valuable insights and inspiration on how to hit the ground running in the new year.

Hosted by award-winning brand communications agency mark-making*, you’ll be hearing from founder and creative director Ali Williams, a communications expert with a 20+ year track-record of helping B2B operations make their mark.

Agenda:

8.15 - Registration & Breakfast

8.45 - Presentation and Q&A

10.00 - Networking

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Date and Time

Location

The Mercer

34 Threadneedle Street

London

EC2R 8AY

United Kingdom

View Map

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