Become the Buyer: A Masterclass in Building Buyer Personas
For the first time ever, we're hosting some training sessions after the Digital Gaggle conference. For those of you who won't quite get your fix from the morning speakers, you can soak up some more digital knowledge by booking your place on our afternoon training today.
What will the training cover?
This workshop will help you understand how to create buyer personas for your business. Don't know what a buyer persona is? You should. They're the most essential building blocks to your marketing strategy. During this one hour session, you'll learn: what a buyer persona is, why they're important and how to build personas from scratch. At the end of the workshop, you'll have two buyer personas which you can use to target content for your own business. Huzzah!
Who is running the training?
Only THE Founder and Technical Director of Noisy Little Monkey. Aren't you lot lucky? Jon has worked in the Digital Marketing world since time began (well, 1998 specifically) and has built up a very specialist knowledge of Search and Social Media marketing. Jon is also an expert on Inbound Marketing and works regularly with clients to help them use the "inbound methodology" to grow their business.