£59 – £99

Becoming THE Expert: Advanced Blogging & Social Media Strategies (INVERNESS...

Event Information

Share this event

Date and Time

Location

Location

Ness Horizons Business Center

Kintail House

Beechwood Park

Inverness

IV2 3BW

United Kingdom

View Map

Event description

Description

Becoming THE Expert: Advanced Blogging & Social Media Strategies (Inverness)

In recent years the corporate blog has transformed from a simple online publishing channel into an incredibly powerful and strategic traffic generating, reputation building and revenue earning business tool.

A good blog will help you become more visible on the major search engines, drive email marketing subscriptions and social media followers, and help bypass traditional media gate-keepers enabling you reach and influence your target audience without stretching your marketing budget.

During this 3 hour course you will learn:

  • How to craft the perfect blog post
  • How to drive traffic to your blog
  • How to build community around your blog
  • How to integrate your blogging activities with your wider email marketing and social media strategies
  • How to create an effective call-to-action (CTA)
  • How to attract and work with guest bloggers
  • How to monetise your blogging activities and create new streams of revenue

The Advanced Blogging & Social Media Seminar is open to any previous attendees of The Content Marketing Boot Camp or anyone who is currently blogging or planning to build a co-hesive content-led marketing strategy.

Hosted by John W. Hayes, international marketing strategist, trainer and author of the best-selling Becoming THE Expert series of content, email marketing, social media and eCommerce books.

What people are saying about The Content Marketing Boot Camp:

"I would go as far to say John Hayes’ ‘Becoming THE Expert; The Content Marketing Bootcamp’ was the most worthwhile trip and best marketing training I have attended since I was thrown into the marketing world nearly 2 years ago." - Sarah Low, Genoa Black

"John’s content marketing boot camp was, for me, informative, intriguing and most of all energising. Light bulb moments were illuminating the training room throughout the day. And that mid-afternoon ‘yawning moment’ that always overtakes you despite your best efforts in hiding it from the training presenter, well that never came." - Jim Davidson, Fifth Ring

What people are saying about Becoming THE Expert:

"This is a powerful book if used to its full potential, and is something that should be on the Kindle or iPad of all entrepreneurs. Use these techniques and there is a good chance that you will benefit from them." - Startup Business Book Reviews

"This book is brilliant in that it cuts through all the hype and rubbish written about marketing. It contains solid, sensible advice with real world resources that will help you with your marketing. It has completely changed my Social Media strategy and replaced it with a Thought Leader strategy." - Iain Clark, Video Marketing Expert

"I cannot recommend this book highly enough. John has practiced what he preaches and likewise is The Expert in his field of marketing and it is a credit to him that he is sharing what he knows in this book." - Dave Furness, eCommerce Consultant

Tickets are non-refundable but may be transferred.

Share with friends

Date and Time

Location

Ness Horizons Business Center

Kintail House

Beechwood Park

Inverness

IV2 3BW

United Kingdom

View Map

Save This Event

Event Saved