Beginner + Intermediate SEO Training Bundle

This two-part training bundle gives charity teams everything they need to understand how search works - then take that knowledge further with more technical, analytical and strategic SEO techniques.

🎯 From keyword research and content optimisation through to crawl control, indexing, Search Console auditing and authority building, this bundle offers a complete development pathway for anyone managing or improving a charity website.

🗓️ Training dates

• Beginner SEO for Charities – Tuesday 24th February, 1:30-4:30pm
• Intermediate SEO for Charities – Wednesday 15th April, 1:30-4:30pm

Beginner: SEO

✅ You’ll learn how to:

• Understand how search engines work
• Carry out keyword research
• Optimise pages for visibility
• Structure content effectively
• Improve rankings through simple on-page changes
• Avoid common SEO mistakes

Intermediate: SEO

✅ You’ll go deeper into:

• Understand how algorithms evaluate websites
• Control crawling and indexing (robots.txt, meta tags, sitemaps)
• Build and measure authority and link equity
• Conduct advanced keyword research and map user intent
• Use Search Console for audits, quick wins and issue detection
• Spot and fix technical SEO problems early
• Use browser extensions and tools to support deeper optimisation

👥 Who this bundle is for:

Perfect for digital teams, marketing teams and website leads who:

• Want a complete beginner-to-intermediate learning journey
• Manage or support content creation and website improvements
• Want to better collaborate with developers, agencies or SEO specialists
• Need clarity on how to diagnose and solve SEO issues
• Are ready to build technical SEO confidence

⭐ What attendees say

“I liked the interactivity of the course - it was very engaging and well thought out. The slides were helpful and visual - I came away with a lot!”

👥 Group bookings
Planning to send a team? If you’d like to register more than six people, we can offer a group booking discount. Please contact us before booking so we can arrange the best pricing for your group.