A beginner’s guide to graphic design – the essentials
This workshop has been developed for ‘non-creatives’ in order to help give a greater understanding of the design process.
The workshop will give a brief outline of:
- Design history and key people who have influenced modern design.
- What is good and bad design – can you spot the difference?
- Why good design is important to your business and how bad design can mean your business is remembered for the wrong reasons.
- The design process itself – how colour, form, type and imagery can create impact and add value to your business.
- How a good designer works and the development process used
to create a design.
- What you should expect from a good designer when you commission work.
- There will also be a brief explanation on what Intellectual Property is, who owns the rights to it – you or the designer?
- Copyright, data protection, trade marks, registered marks and design-related terminology will also be covered and outlined in a give away worksheet.
Please note, this is a beginner’s workshop and will not teach you how to use a computer or design your own logo, but it will provide a greater understanding of how design works.
This workshop will be run by Tracy Weeks of Purplelily Design who uses her 19 years’ experience to create quality designs to make businesses stand out. Clients have come from the education sector, financial services, the health sector, retail and technology. Purplelily Design was set up in 2005 to help provide a professional service with the one to one care and attention to detail every client deserves.
All courses are open to member businesses from any area. Fee waivered on cancellation provided within at least 7 days of the course start date. Please note, if you cancel less than 7 days before the course date you may be charged unless we are able to fill your place.
RECOMMEND A FRIEND SCHEME: Recommend a friend to attend a training course and when they book you will receive a voucher allowing you FREE admission to a training course of your choice.