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Beyond film - Making sense of the new realities of film
Wed 26 October 2016, 09:00 – 13:00 BST
Digital is redefining storytelling, helping engage people at a scale that would have been impossible before, and finding increasingly innovative ways to pass stories from peer to peer. But digital communication also expects more of moving image, moving beyond traditional linear film making, reinvigorating old formats and reinventing them for a new audience with different expectations.
Beyond Film is a seminar designed for internal and external communicators as well as digital, brand and marketing specialists interested in learning more about the opportunities opened up by new technologies, moving film beyond traditional linear storytelling.
We’ll explore some of the new opportunities for moving image opened up by digital communications including:
Adding value to social media campaigns
Increasing the richness of web design
Augmented and virtual reality
Moving image and animation techniques for interactive media
This seminar will be drawing on examples from consumer brands and fully immersive experiences as well as looking practically at the lessons and techniques that would be of use to corporate commissioners. And as always, we will be bringing these to life with case studies and hearing from those who commissioned and produced them, taking a 360 degree view of some of the toughest communications challenges and their solutions.
Your RY Hosts:
- Jules Mascarenhas, Head of Moving Image
- Emily Clements, Executive Producer
This is the fourth in a series of moving image seminars that Radley Yeldar is hosting on a variety of topics. These are all to be informal and intimate, discussion and insight led sessions, sharing best practice and examples from around the world.
For those who do not know us: Radley Yeldar is a multidisciplinary creative communications agency. Our Moving Image offer is ranked as a Televisual Top 10 corporate film producer, consistently winning gold, silver and bronze medals on the global stage and solving the toughest client challenges with the most powerful medium at the communicator’s hands.