Bio-based materials for food packaging: improving marketability and changin...

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Brussels

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Belgium

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The full development of a sustainable European bio-based industry would represent a suitable pathway for achieving several Sustainable Development Goals. The introduction of Bio-based products and solutions depict a great opportunity to reconcile sustainable long-term growth with environmental protection through the prudent use of renewable resources for industrial purposes.

Given this, the introduction of bio-based products in the packaging sector is a prominent topic. According to Eurostat, every European makes large use of packaging: indeed, only in 2017, more than 172 kg of packaging waste was generated per inhabitant in the EU-27, a number that is increasing year after year. In addition to the improvement of the re-using and re-cycling systems, the sector should become more sustainable increasing the adoption by brands and companies of bio-based packaging.

In the meanwhile, several R&I activities has been implementing in the last few years in order to create bio-based materials able to replace the fossil-based plastics in packaging, in particular in food sector: such activities aim to produce new biodegradable materials, increasing their performance and reducing costs.

However, innovations market uptake can be slowed down by the purchase behaviour of consumers: in spite of the general and increasing positive attitude towards green products, consumers could be discouraged in choosing food products with bio-based packaging due to the general higher prices or due to some issues (real or perceived), e.g. possible concerns about functionalities and performances compared to the fossil-based packaging.

Starting from the main results of R&I projects in bio-based food packaging and from the consumers’ expectations and concerns, the workshop will ease the dialogue among quadruple helix stakeholders in order to co-create recommendations and possible solutions to be taken to boost the adoption of bio-based packaging and create a favourable environment for consumers’ habits change.

Event details and relevant documents produced during the workshop will be published and available on the Biovoices Platform

More information are available at the following link: https://www.biovoices-platform.eu/registeredarea/mmls/viewMml/6547

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