£44 – £54

Bite-sized Learning: Narrative by numbers

Event Information

Share this event

Date and Time

Location

Location

The 1st Central County Ground

Eaton Road

Hove

BN3 3AN

United Kingdom

View Map

Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

Narrative by Numbers: How to tell powerful and purposeful stories with data

Businesses are increasingly surrounded by vast quantities of data. The two core skills that everyone in the knowledge economy needs if they’re going to thrive are analytics and storytelling – the ability to interrogate and make sense of data, and the ability to use the insights extracted from data to persuade others to take action. This workshop will show you how to tell powerful and purposeful stories with data, without swamping your audience with numbers and statistics.

Where? The 1st Central County Ground, Eaton Road, Hove, BN3 3AN

When? Tuesday 5 December, 09:30 - 11:30

Who For? Everyone in an organisation who has access to data but who finds it challenging to turn numbers into narrative. Anyone working in a business who’d like help in building a compelling, evidence-based case with real impact and influence.

Who By? Sam Knowles, Founder & MD of corporate and brand storytelling business, Insight Agents. Sam has spent 30 years helping local, national, and global businesses use data as the foundation of their storytelling. In 2018, his new book Narrative by Numbers will be published by Routledge.

The Big Data revolution means that more data is available than ever before. The trouble is, most people aren’t very numerate or good at using statistics. Meanwhile, those for whom numbers and statistics hold no fear don’t always make the best storytellers. They often mistakenly believe they need to prove their point and show their workings, by which point most people have switched off.

There are some simple and effective rules of data-driven storytelling that help everyone tell more compelling stories, whoever they need to convince. Narrative by Numbers is a new workshop that shows you how. This session is relevant for practitioners at all levels of personal and professional development, from the recently-graduated analyst to the head of planning, from the main board director to novice data scientist.

Learn how to: find and use only relevant data, steer clear of false positives and spurious correlations, detect the signal from the noise, beware the Curse of Knowledge, and use the killer statistic to best effect. Learn how numbers, data, and statistics are the key to storytelling with real impact.


Copy by: Insight Agents

Cancellation policy: Places are limited and events usually oversubscribed. Please give 2 working days' notice via email or you must pay for your place in full.

Our trainers are sharing their experience skills and advice generously. If you are a direct competitor you may not be able to attend. Please get in touch before booking.

If you have never been a member of the Brighton & Hove Chamber you are welcome to book and join us as a guest at two of our events. After this, you will need to join the Chamber to enjoy the benefits of membership.

Thank you to our event partner:

Sussex cricket ground

Share with friends

Date and Time

Location

The 1st Central County Ground

Eaton Road

Hove

BN3 3AN

United Kingdom

View Map

Refund Policy

Refunds up to 7 days before event

Save This Event

Event Saved