£44 – £54

Bite-sized Learning: Using market research to convert your audience

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Werks Central

15-17 Middle Street

Brighton

BN1 1AL

United Kingdom

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Eventbrite's fee is nonrefundable.

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Bite-sized Learning: Using market research to convert your audience

“The customer's perception is your reality” - Kate Zabriskie

How well do you really know your audience?

Market research is not ‘just a survey’. It’s the most powerful tool to identify who your customers are, what influences their buying decisions and how to confidently engage with them on a deeper level.

This Bite-sized session is designed to help you understand exactly what market research is and how you can use it to discover powerful customer insights, inspire business ideas and fast-track ahead of competitors.

Helen Bailey will take you through a step-by-step guide showing you how to achieve quality feedback from customers, the importance of objective analysis and how to make research an integral part of your business.

In this Bite-sized session you will discover:

  • The value of market research and audience insight
  • How to use research to inspire fresh thinking and tailored marketing
  • The action to take once you gain feedback
  • How to make research a part of your daily business

Where? Werks Central, 15-17 Middle Street, Brighton BN1 1AL

When? Wednesday 25 September, 09:30 - 11:30

Who for? Whether you’re a start-up, business owner or experienced marketer, this session is ideal for anyone who wants to get to know their audience better.

Who by? Helen Bailey is the Managing Director of Aviatrix, helping clients in the leisure industry gain a greater understanding of their business through the eyes of their customers. Helen has over 30 years of experience from working in retail, hospitality and leisure to building and owning five restaurants with a turnover more than £5 million.


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Cancellation policy: Places are limited and events are usually oversubscribed. Please give 2 working days’ notice via email for a refund* or you must pay for your place in full.

*Eventbrite fees are non-refundable unless the event is cancelled or there are duplicate charges.

Our trainers are sharing their experience skills and advice generously. If you are a direct competitor you may not be able to attend. Please get in touch before booking.

If you have never been a member of Brighton Chamber you are welcome to book and come to two events (just one breakfast) as a non-member. After this, you will need to join the Chamber to enjoy the benefits of membership.

Thank you to our event partner:

Werks Central

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Date and Time

Location

Werks Central

15-17 Middle Street

Brighton

BN1 1AL

United Kingdom

View Map

Refund Policy

Contact the organiser to request a refund.

Eventbrite's fee is nonrefundable.

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