£44 – £54

Bite-sized Learning: Write your own site copy

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Location

The 1st Central County Ground

Eaton Road

Hove

BN3 3AN

United Kingdom

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Refund Policy

Refund Policy

Refunds up to 7 days before event

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Description

Write your own site copy

With customers online 24/7, creating site content that’s truly relevant to your target audience has never been so important. It’s not enough for your site to look great. Whilst the site design is like a shop window luring people in, the copy is your most important salesperson. Are you holding visitors’ attention long enough for them to act?

Where? The 1st Central County Ground, Eaton Road, Hove, BN3 3AN

When? Friday, 9th March, 09:30 - 11:30am

Who For? Businesses who want to write their own site copy

Who By? Imogen Mergler, SmallFish Marketing. Imogen has 18 years’ marketing and copywriting experience, working with small businesses and international designer brands.

Learn how to turn a lacklustre site into a powerful business tool with copy that’s marketing-led. Stop obsessing with rankings and focus on the reader experience. A successful site is one that attracts the right type of customer and genuinely engages with them.

• Discover how people read online and the importance of first impressions
• Learn how to profile your audience to meet their needs
• Understand the importance of language, tone and legibility
• Master the use of headings, lists, links and calls to action
• Learn about content optimisation and whether keywords really do matter


Copy by: Smallfish Marketing

Cancellation policy: Places are limited and events usually oversubscribed. Please give 2 working days' notice via email or you must pay for your place in full.

Our trainers are sharing their experience skills and advice generously. If you are a direct competitor you may not be able to attend. Please get in touch before booking.

If you have never been a member of the Brighton & Hove Chamber you are welcome to book and join us as a guest at two of our events. After this, you will need to join the Chamber to enjoy the benefits of membership.

Thank you to our event partner:

Sussex cricket ground

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Date and Time

Location

The 1st Central County Ground

Eaton Road

Hove

BN3 3AN

United Kingdom

View Map

Refund Policy

Refunds up to 7 days before event

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