BLSE - PR Strategy - What does your business need plus Trends for 2021

Director AJ Sharp will share the latest insights in expected customer behaviour in 2021 and top tips on planning your PR strategy in a 40-minute presentation, after which she'll take questions from the audience.

PR and communications is more important than ever in this ever-changing economic landscape businesses are faced with at the moment. As for 2021, it’s all about working smarter. The businesses that seemed to have made the best of these tough times were the ones that communicated really effectively with their customers. When budgets are tight and time is scarce, it’s more important than ever that you are strategic and considered in your approach to communications.

This workshop is open to all food and drink based businesses based in Essex, Kent or East Sussex and is part of a series of 5 fully funded workshops .

This business support programme is part of the Buy Local South East project supported by the South East Local Enterprise Partnership working woth Produced in Kent , Rural Community Council of Essex and Natural Partnerships.

Sharp PR

Since starting the agency 10 years ago, Sharp Relations has worked with many food businesses , small and large and have really relished playing their part in seeing them thrive and grow. Its small team based in Smarden, near Ashford, is made up of PR specialists, writers, social media experts, food entrepreneurs, food and drinks judges and event planners.