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Book launch "CUSTOMERS THE DAY AFTER TOMORROW" by Steven Van Belleghem

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Location

KBC Arteveldetoren

Kortrijksesteenweg 1100

9051

Belgium

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On November 7th, Steven Van Belleghem will launch his new book "Customers the day after tomorrow" in the KBC Arteveldetoren in Gent. Don't miss out on this inspiring and unique event.

Program:

- 18:15-19:00: welcome drink with finger food

- 19:00-19:15: introduction by Start it @KBC

- 19:15-20:30: Steven Van Belleghem: keynote and Q&A

- 20:45-22:30: networking reception


Customers the day after tomorrow

We are entering phase 3 of digitalization. This is a world of automation, bots and Artificial Intelligence. The benefits to customers will be HUGE. Customers will enjoy a world of faster than real-time customer service. A world with hyper-personalized offerings. And a world with the most seamless user interfaces ever. In his latest book and keynote, Steven helps companies to achieve these customer benefits in this new digital phase. He discusses four investment axis to achieve the perfect customer experience. This keynote is a breathtaking story of how the latest technologies can help to win the heart and business of your customers. It shows you how you can leverage data to improve experiences. It discusses the latest new customer interfaces. It contains strategies for companies to fight the digital commodity magnet. And finally, it shows you how you can augment the intelligence levels of employees.

Steven Van Belleghem

Steven Van Belleghem is an expert in customer focus in a digital world. He is a popular speaker at home and abroad. In his keynote presentations, Steven takes his audience on a journey to the world of modern customer relationships in a clever, enthusiastic and inspiring way. Steven is the author of three bestselling books. He became known for his first book, The Conversation Manager, which won the award for most innovative marketing book of 2010. Steven also wrote The Conversation Company and When Digital Becomes Human. When Digital Becomes Human received the award for 'Best Marketing Book of 2015'. Over 75,000 copies of his books were sold. Steven is also an entrepreneur. He is a partner in consultancy firm Nexxworks and the co-founder of content creation company Snackbytes. He spent the first 12 years of his career as a consultant and managing partner of the innovative market research company InSites Consulting. During that time, the company grew from 8 to 130 staff with offices in 5 countries. Steven is also a part-time marketing professor at Vlerick Business School.

Practicalities

For this event, you can use the parking facilities of the KBC Arteveldetoren. Please follow the directions (arrows) of KBC for this.

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Date and Time

Location

KBC Arteveldetoren

Kortrijksesteenweg 1100

9051

Belgium

View Map

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