Actions and Detail Panel
Boost your Business - CRM - Why customer data drives your business forward
Thu 16 February 2017, 17:30 – 20:00 GMT
A Boost your Business Event provided FREE by Chorley Council
(Please note this event is only open to businesses located in Chorley)
CUSTOMER RELATIONSHIP MANAGEMENT - Why customer data drives your business forward
In this CRM focused and interactive workshop, Richard Singleton of whY-us? Will provide a clear understanding of both the benefits and pitfalls to generate a disciplined and resourceful CRM database. Managing and understanding your key data will connect you with your customers, and the workshop will introduce multiple elements and benefits of managing customer and stakeholder data including:
How to generate customer/stakeholder data
How to identify stakeholders
How to understand, cleanse and manipulate data
How to distribute marketing via data management
How to streamline inter-departmental communication via CRM
Considerations of choosing a CRM system
How Cloud solutions integrate with other software
Where it can all go wrong!
Richard has over 18 years’ experience in sales, marketing, personal and business coaching and mentoring. His approach is to get the best out of people, empowering logical and lateral thinking and supporting individuals and teams to develop skills, goals and strategies.