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Branding your career: SatNav for Life?

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Manchester Metropolitan University Business School

Oxford Rd.

Manchester

M15 6BH

United Kingdom

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Speaker: Richard Ferguson, Kili Consulting

Most of us think about the brand of the organisations which we work for. However, how many of us if we were honest with ourselves do any serious work on our own personal brands?

We have all written CVs: however, have we thought about applying the concept of Creativity (anchored by strategy) applied to increasing personal brand value? Starting to be creative about oneself and rebundling life's successes and packaging them in a brand new shop window can produce astonishing returns both in terms of sharper focus and an energetic approach to career fulfilment.

Starting with Personal Brand Strategy, this session will then consider the tactical skill sets which can be used, such as advertising, video, design, web development, taxonomy, SEO, and contribute to, quite simply, just getting things done.

Richard Ferguson is the founder and owner of Kili Consulting, an experienced management consultant with a proven track record supporting organisations and individuals across the world. His personal purpose is to ‘motivate and inspire people to build a brighter future’: through Kili he does this in the widest possible way. Kili is focused on inspiring and motivating organisations, functions, teams and individuals to build a brighter future.

We should like to thank Manchester Metropolitan University for once again hosting the event for us.

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Manchester Metropolitan University Business School

Oxford Rd.

Manchester

M15 6BH

United Kingdom

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