Learn how to identify effective 'everyday influencers' and turn ordinary people into brand advocates. This event will give you practical advice on how to activate the consumers who will have the most impact on your sales, and how to inspire them to spread the word about your brand.
The session will include insights from some top collaborative marketing experts, and a live Word-Of-Mouth campaign experience.
UPDATE: Few tickets left – secure yours now!
Restaurant KuPP - only 200m from Paddington station.
What will you gain from the event?
- Understand the power of consumers as 'everyday influencers' and what they can do for your business
- Learn how to integrate consumers into your marketing strategy and develop long-term advocacy
- An insight into the psychology behind why consumers become influencers
- Advice on how to collaborate with consumers in a plannable, measurable and profitable way
8.00 Registration and breakfast
8.30 Unlocking the power of everyday influencers
8.50 What's in it for the consumer? The psychology behind successful brand-consumer collaborations
9.10 Live WOM experience - Collaborative Marketing through the eyes of your consumers
9.30 Panel discussion and Q&A
10.00-10.30 Networking and 1 to 1 consultations
Rebekah Mackay Miller & Paul Mitchell, joint MDs of trnd UK
Gill Green, Business Psychologist Consultant, ORConsulting
Register now for breakfast and insights - we're looking forward to seeing you there!