This workshop will be facilitated by Katie Matthews-Furphy, Founder of The Mind Tribe UK on behalf of Belfast City Council, as part of the newly developed Inclusive Enterprise Pathway programme.
This free workshop will explore what it takes to create a strong brand, how businesses create recognisable brands that are more than just a logo, building a brand audience vs building a community following, and colour psychology in branding and marketing.
This 60 minute workshop will be delivered virtually via Zoom.
To take part in this workshop, individuals must:
• Live in Belfast City Council Area (Northern Ireland)
• be aged 18 years old or over
We particularly encourage individuals from groups which are historically under-represented, under-supported and under-funded in Enterprise and Entrepreneurship including:
- individuals who identify as Women or Non-Binary
- individuals who experience Disability
- individuals from Ethnic Minority/Global majority communities/backgrounds
- individuals who are Neurodivergent
W hat would be helpful to have?
- Basic conversational and written English Language skills
- Access to a digital device with internet access
- Willingness to learn
W hat do you NOT need?
- Any qualifications
- Any financial investment
- A business idea
I f you have any specific access or participation requirements please detail these upon registration. If you would like to discuss your needs further or have any concerns about participation please email themindtribeuk@gmail.com
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PLUS these workshops allow you to earn Digital Badges! Sign up for a minimum of 2 workshops of your choice - there is no maximum number so you can participate in as many as you like! Plus carers or support workers can also attend the workshops and earn digital badges!
Belfast is one of the newest Cities of Learning to provide digital badging! Digital Badges give employers and support organisations an innovative, simple, and visual way of recognising non-accredited learning, helping to recruit and promote employee skills and achievements.
Though the badges are not formal qualifications, all Badges are endorsed by City & Guilds, and allow individuals to participate in personal and professional development workshops whilst adding to their CV's and demonstrating commitment to their continued skills development. The badges can be shared through a range of social media channels, on CVs, or by messenger.
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These free pre-enterprise, early stage enterprise and personal development workshops are for people who are historically under-represented, under-supported and under-funded in Entrepreneurship.
The aim is to raise entrepreneurial aspirations for people who may not have previously considered Enterprise as a viable career pathway, people who would like to or are considering working for themselves or people who may have a very early stage business idea and don't know where to go for support.
About your personal information
Belfast City Council is the data controller under the UK General Data Protection Regulation (UK GDPR) for the personal data it gathers for the purpose of administration and management of your participation at this event. You are consensually providing your personal data to the Council whose lawful basis for processing is for the performance a task carried out in the public interest. The personal data may be shared internally within the council with staff who are involved in managing the event and any subsequent communications including questionnaires, surveys or other feedback. Your personal data may also be shared where necessary, between internal departments for the purpose of supporting an effective delivery of service. Your personal data will also be shared with The Mind Tribe who have been appointed by the Council to host and facilitated this event and selected third parties including Eventbrite for the purpose of administering tickets for the event. Any recordings of events will be hosted, retained, published and stored by Belfast City Council. The personal data is held and stored by the council in a safe and secure manner and in compliance with data protection legislation and in line with the council’s Records Retention and Disposal Schedule. If you have any queries regarding the processing of your personal data, please contact the Tony Kearns at kearnst@belfastcity.gov.uk. To contact the council’s Data Protection Officer, please write to Belfast City Council, City Hall Belfast, BT1 5GS or email dataprotection@belfastcity.gov.uk
