What is business development?

Business development refers to strategies and actions aimed at growing a business, including finding new opportunities, building relationships, and increasing revenue.

Is business development the same as sales?

Not exactly. While business development may involve sales, it also includes strategic planning, partnerships, and market expansion, making it broader than just selling products or services.

Why is business development important?

It helps businesses grow, stay competitive, and discover new markets or customer segments, leading to long-term success.

Do I need experience to start learning business development?

No, you don’t need prior experience. Anyone can start learning with basic knowledge of business and a willingness to explore strategy, communication, and market research.