San Francisco, California
London, United Kingdom
Real, practical business development for marketing, digital, and creative agency owners.
“I’m forever readings books, listening to podcasts and attending events about business development, but there’s no substitute for having access to a consummate sales professional who’s been there, done that and got the t-shirt. Frances at Blueprint has been invaluable in helping us develop a rhythm for efficiently generating relevant leads and picking up new accounts, through her sound strategic and tactical advice."
Danny Somekh, Founder - Huddle Creative
Every agency owner I speak to describes business development as one of their biggest challenges - and it's understandable. Sales is a professional discipline with processes, methodologies and techniques that can take an entire career to perfect.
There are several key reasons why business development might be causing you headaches. I invite you to bring your own challenges to this interactive coaching workshop where we'll identify your objectives and explore practical solutions to get you from where you are to where you want to be.
In this unique coaching environment, you will decide the course content. This session will aim to deliver answers to whatever questions you might bring - questions like:
- What should my sales targets look like?
How do I generate more leads?
How can I win more business from existing clients?
What does an effective sales process look like?
What's the difference between a proposal that wins and one that doesn't?
What does "closing" actually mean?
9.30 -10.00 - Arrive, welcome, coffee
10.00 - 10.45 - Goal-setting and objectives
10.45 - 11.30 - Guest speaker Louisa Pau - 'getting more from your existing clients'
11.30 - 12.45 - Opening doors
12.45 - 13.30 - Lunch is on us!
13.30 - 14.15 - Progressing opportunities
14.15 - 15.00 - Guest speaker Stuart Rex - 'Write a proposal that wins business'
15.00 - 15.45 - Closing deals
15.45 - 16.00 - Final actions
16.00 - Close
Frances Kelly, Blueprint
"Proactive new business strategy"
Frances is the founder and managing director of Blueprint, a business development agency for the creative sector. Prior to launching Blueprint, Frances was a leading technical and SaaS business developer. She also spent time working within the creative sector helping agencies to develop more profitable agency processes.
Aside from her business development background, Frances is a certified NLP coach with diplomas in business and leadership.
Louisa Pau, Otherboard
"Get more from your existing clients"
Louisa co-founded and ran Woolley Pau, a creative agency, from 1993 to 2007 building it into an agency with a great creative reputation. After selling the business, she took on a strategic role to pilot the agency through change and growth.
Louisa founded Otherboard in 2013 to help leaders of creative organisations tackle the issues every growing business needs to solve.
Stuart Rex, Ridgeway Digital
"Proposals that win"
Stuart has worked client side, agency side and run his own small business. Having seen the process from all angles, Stuart is an authority in agency business development.
Throughout his career, Stuart has worked with brands like Hendricks Gin, SDL, Silverspoon and Wessex Water and as such, he knows how to engage new prospects and turn them into clients.
When & Where
Blueprint NBS Ltd
Blueprint is a business development agency. We deliver sales and marketing activity for creative agencies and digital technology companies. Through our strategic approach and insight-driven communications, we engage your target audience to create opportunities that result in sustainable, profitable growth.